Tags » David Ogilvy

BIG IDEAS . . . and how to hatch them by Jane Maas

We asked our special friend and legendary ad woman Jane Maas from New York for some inspiration about finding inspiration!

This never stop dynamo didn’t disappoint ..  610 more words


Don Draper is dead. Welcome to the age of content

The TV series Mad Men is set during advertising’s creative revolution. Its hero Don Draper is a symbol of an industry whose sole job was to interrupt our lives with messages about the things we had to have. 577 more words

Content Marketing

10 Steps: How Online Engagement is like a Blind Date

10 Steps To Begin Engaging an Audience Online – How Online Engagement is like a Blind Date

Engaging an online audience is like going on a blind date, first impressions are everything. 1,826 more words


20 Most Influential Words | All the Buzz | Business Writing Tips

Research is constantly being performed to determine how the human brain absorbs and responds to advertising messages.

Here are the Top 20 Most Influential Words, as offered by advertising guru… 65 more words

All The Buzz

David Ogilvy

A great comment about finding ideas through creative process stuck out:

“The best ideas come as jokes. Make your thinking as funny as possible.”

In the advertising world, many people would prefer to interpret the quote to mean the best ads are “funny”.

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David Ogilvy