Tags » David Ogilvy

Bài học “SỨC MẠNH TIÊU ĐỀ QUẢNG CÁO” từ David Ogilvy

David Ogilvy là một trong những nhà quảng cáo thiên tài, những tác phẩm quảng cáo của ông luôn mang lại hiệu quả đáng kinh ngạc. 871 more words

CAM Vitamin

10 Hints on How to Write Well - by David Ogilvy

Advertising guru David Ogilvy wrote this on Sept 7, 1982, worth reiterating for not just folks in the ad industry, but everyone else in a profession that requires you to communicate something: 158 more words

Mad Men and the bite on Steve’s apple

***Spoiler Alert***

David Ogilvy, Leo Burnett, Young and Rubicam are a few of many names that ring a bell in the mind of anyone interested, or actually working in the ad world. 1,689 more words

Random Thoughts

Bi-monthly Book Review

Imi place sa citesc. Citesc cam orice imi pica in mana dar am observat ca in ultimii ani m-am concentrat mai mult pe domeniul dezvoltarii personale. 198 more words

Book Review

It's Not Art, It's Commerce

The Art of Writing Advertising:  Conversations
with Masters of the Craft
Denis Higgins

When the going gets tough, I turn to the masters. Surely I didn’t  make up what I’ve spent a working lifetime learning. 1,092 more words

Books

Have you read these writing tips from famous authors?

I know I post a lot of stuff from Brainpickings, but they do such a fabulous job summarizing and providing vivid detail, I simply can’t resist! 597 more words

Writing Resources