Tags » Digital Campaign

DEMAND GENERATION + SOCIAL + MOBILE = BFFS

Published on ClickZ October 2, 2013. 

We all know that the increase of digital media consumption has changed how we approach demand generation. These days, people respond to your outbound campaigns on their cell phones, or they find your campaigns through a friend or colleague’s tweet. 754 more words

To Selfie or Not to Selfie?

At least that is the question brands should be asking themselves. According to a new WGSN study, it’s not just teens, Facebook lovers, Hollywood stars and world leaders who are addicted to selfies, today many brands are getting in on the act too. 810 more words