Tags » Digital Marketing

mHealth Apps: Brands missing both ends of the Patient Journey

mHealth Apps. As the saying goes, so much sound and fury signifying nothing. The stats are abysmal: 26% of health apps used only once 75% of all Apps get deleted within 3 months due to people not want to spend the time learning how to use them* 531 more words

10 Tips to Ensure your Optimised on All Social Channels

Marketers have grasped social media; it’s great for brand awareness and engagement. However a lot of companies aren’t fully aware of how to optimise each individual channel and the combined power of complementing focuses. 1,017 more words

Digital Marketing

The Human Stories that Lie Within Big Data

If I wanted to impress upon you the fact that texting and driving is dangerous, I could tell you this:

In 2011, at least 23% of auto collisions involved cell phones. 628 more words

Online Trends

Status of the SEM Industry

September 4, 1998 – Things Changed. Google was launched. On that fateful day new careers were born while others would soon find out that they would need to forever change the way they do business or perish. 455 more words

Digital Marketing

Net Neutrality: Today's Debates Are the Tip of the Iceberg. Future net neutrality debates to focus on data streams, not just video streams - eMarketer

Net Neutrality: Today’s Debates Are the Tip of the Iceberg. Future net neutrality debates to focus on data streams, not just video streams – eMarketer

Digital Marketing

July 2014 Digital Marketing and SEO News Round-Up

The previous months brought a lot of big changes to the world of digital marketing. But July didn’t “bring it” as much until the latter part of the month.  806 more words

Digital Marketing