Tags » Digital Marketing

6 Essential Elements For a Successful Digital Marketing Strategy

There are many factors that go into a successful digital marketing plan. Here are a list of 6 essential elements for a successful digital marketing plan for your business. 11 more words

The Brand Experience Journey

January 26, 2015

Dissecting the elements of a positive brand experience and its importance alongside a lead generation campaign.

I recently did a presentation where I chose a few strategies – that included content marketing, gamification and email marketing – and put together an example marketing campaign in the space of 15 minutes. 759 more words

Unorthodox Marketing

Okner Symposium 2015

UW–Whitewater students are invited to attend the Okner Symposium on Friday, February 27, 2015. This year’s theme is digital marketing, and the symposium will be hosted by… 74 more words

For Students


Happy Monday! Below is a recap of fashion, retail, and tech news from the last week. Each article is accessible via the hyperlinked text after the headline. 519 more words

Weekly Recap

Social Media Marketing Industry Report @SMExaminer

It’s that time again…Read what over 2000 other marketers are doing and why in the Social Media Marketing Industry Report 2015. Kindly put together by The Social Media Examiner. 18 more words


10 Things I Learnt About Social Media Today

1. You dominate when you find a better way to serve customers. (The goal of any company should be to dominate the market)

2. The best product doesn’t win but the best marketed one does. 197 more words


Corporate Films

As a screenwriter working in marketing/advertising, working for the biggest names in the industry involved scripting videos for a variety of clientele. From freight management companies to government initiatives, IT firms and schools, these films promise the heart and voice that companies yearn for.  234 more words