Tags » Direct Mail

Don't Miss This Fold of the Week: Shadow Box Mailer

I’m just going to put this right here. Prepare to have your mind blown.


Excellent Direct Mail Resource

Today’s post will be short and sweet, dreamers.

I recently started a new venture working with Pitney Bowes mail solutions on a monthly basis contributing content to their resource center for their clients and prospects. 55 more words


Research Shows Direct Mail Is The Most Effective

It might seem like snail mail is a bad venue for advertising considering that we are exponentially turning everything digital. However, an article states, “Research has revealed that is still one of the cheapest and most effective” methods of advertising. 250 more words

Too Much Time on Things That Don't Matter

Have you ever run an A/B test that didn’t make a difference in the conversion rate? Have you spent money on splitting a direct mail campaign only to find out there wasn’t a lift from the test? 183 more words

Direct Marketing

Plan to Measure & Measure the Plan

As 2014 is coming to a close (we can tell by the plethora of holiday décor in every retail store), we want you to seriously consider your marketing strategy for 2015.  399 more words


Eeeny, meeny, miny, moe!

Okay, you’ve logged onto the Corefact store website, now the big question: which card to select to send?  While the overall objective to any marketing, including postcards, is to develop a long term relationship with potential clients, drilling down more definitively, the best card is the one that meets your particular objective, i.e. 530 more words

Real Estate Marketing

USPS Holiday Hours

According to the Postmaster General Patrick Donahoe, The United States Postal Service delivers more packages during the holiday season than any other carrier. This year, the USPS is extending its holiday hours to accommodate for the rise in shipping needs starting November 17th. 105 more words

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