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Blogs about: Disruptive Customer Experience Strategies

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USAA's Mobile App Showcases Innovation2 comments

Bruce Temkin wrote 3 months ago: For years, there’s been a lot of hype about mobile banking. It turns out, however, that most p … more →

Tags: Customer experience, financial services, Innovation, Mobile, usaa

PNC Bank Breaks Through Gen Y Blindspot3 comments

Bruce Temkin wrote 1 year ago: Last year I proclaimed that Banks Have A Gen Y Blind Spot. Well, that’s no longer true for all … more →

Tags: Customer experience, design solutions, EBD #1: Obsess About Customer Needs, financial services, Gen Y, Innovation, Marketing to Gen Y, Online Strategy, IDEO

Recession Strategies From IDEO And Potatoes7 comments

Bruce Temkin wrote 1 year ago: I ran across an interesting article on the IDEO Website called Reframing Recession: Lessons from the … more →

Tags: Customer experience, EBD #1: Obsess About Customer Needs, Executive leadership, Managing in a recession, IDEO

HTC On Innovation, Simplicity, And Branding1 comment

Bruce Temkin wrote 1 year ago: I ran across a very interesting Q&A with John Wang, CMO of HTC, the Taiwanese company that deliv … more →

Tags: Branding, Customer experience, EBD #2: Reinforce The Brand With Every Interaction, Htc, john wang

T-Mobile's "Family Allowances" Showcases Online Infusion

Bruce Temkin wrote 1 year ago: T-Mobile recently introduced a new feature called “Family Allowances” that provides onli … more →

Tags: Customer experience, T-Mobile

Zara Bypasses The Gap; It's All About Customers6 comments

Bruce Temkin wrote 1 year ago: The Spanish retail chain Zara has overtaken The Gap as the world’s largest clothing retailer. … more →

Tags: Customer experience, Innovation, Inditex, The Gap, zara

Customer Experience Innovation: As Simple As 1-2-34 comments

Bruce Temkin wrote 1 year ago: I just published a research report called “Customer Experience Innovation In Three Steps … more →

Tags: Customer experience, EBD #1: Obsess About Customer Needs, Innovation

WaMu Heads For Simplicity: Follow!2 comments

Bruce Temkin wrote 2 years ago: In the American Banker last week, there was an article called Web Simplicity Initiative Bearing Frui … more →

Tags: Customer experience, Online Strategy, financial services

NetFlix Ends Email Support; Tries Another Disruptive Strategy18 comments

Bruce Temkin wrote 2 years ago: NetFlix decided to stop its email customer service and, instead, beef-up its phone support. Accordin … more →

Tags: Call center customer experience, Customer experience, Netflix

Webkinz: An example of a disruptive customer experience strategy9 comments

Bruce Temkin wrote 2 years ago: I’m a big believer in good research practices — forming hypotheses and then developing p … more →

Tags: Customer experience, Online Strategy


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