Blogs about: Econsultancy

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Is the CFO winning the war between ROI vs. Digital Media Spend?

The Queen wrote 23 hours ago: A number of companies are struggling to show actual ROI on their digital marketing spend. Especially … more →

Tags: Articles, Business, Contextual advertising, Digital Marketing, Marketing, Responsys, Return on marketing investment, Social Media

Top Centaur executives Wilmot and Potter fall on their swords4 comments

stuartsmithsblog wrote 6 days ago: It’s a dry, spare document. But beneath the dense, printed undergrowth of Centaur Media plc … more →

Tags: issues, media, Finance, Centaur Media, Geoff Wilmot, Interim Management Statement, Mark Kerswell, Tim Potter

Strong growth in the mobile commerce market: Shopper Discounts and Rewards

Shopper Discounts and Rewards wrote 1 week ago: This week, the Shopper Discounts and Rewards team looks at the mobile shopping market. mCommerce has … more →

Tags: shopper discounts and rewards, CMS Wire, CRM, ecommerce, ecommerce trends, foolproof, London Loves Business, mCommerce, Mobile Applications

Modern Marketing Manifesto

mattcpmarketing wrote 1 week ago: The Econsultancy-penned ‘Modern Marketing Manifesto’ is well worth a look. Its aim is … more →

Tags: Articles, Marketing

EConsultancy is Where it's at in Internet Marketing

imwebsitereviews wrote 2 weeks ago: Everyone needs a way to make it in Internet Marketing. And we need to find a way sometimes we need g … more →

Tags: EConsultancy jobs, econsultancy blog, EConsultancy jump, EConsultancy awards, EConsultancy review, EConsultancy testimonials, EConsultancy refund, what is EConsultancy, does EConsultancy work

eConsultancy Digital Cream

Media Suarez wrote 2 weeks ago: Digital Cream London 2013 was held at Emirates Stadium I was very excited to find out that my applic … more →

Tags: "big data", Digital Marketer

Shopper Discounts and Rewards: should Primark be ignoring ecommerce?2 comments

Shopper Discounts and Rewards wrote 2 weeks ago: This week, experts have been discussing UK retail giant Primark and how they appear to have no immed … more →

Tags: Latest News, shopper discounts and rewards, benefits of ecommerce, e-commerce, ecommerce, eCommerce Platform, eConsultancy.com, Experian Hitwise, Graham Soult

Econsultancy: Best Practice Abandoned Basket Emails1 comment

SaleCycle wrote 3 weeks ago: Econsultancy recently published a great blog with 10 best practice tips for creating abandoned baske … more →

Tags: eCommerce Tips, abandoned basket emails, Basket Abandonment, cart recovery, ecommerce, SaleCycle

VideoDaily: For Online Video Shares , Unruly Says, Those First Dates Are Important

Leticia del Monte wrote 4 weeks ago:   Amazon’s Automated System Ups Customer Service, Unveils Video Pilots by Laurie Sullivan … more →

Tags: Video Daily, YouTube, TubeMogul, Vizu, Jennifer Lopez, direct response marketing, nielsen Company, Online Advertising

EConsultancy: Best Practices in Data Managment

chrisohara wrote 1 month ago: A Google Hangout with Eric Picard, CEO of RareCrowds; Chris Scoggins of Datalogix; Andy Monfried, CE … more →

Tags: "big data", data management platform, Andy Monfried, Chris Scoggins, Datalogix, DMP, Eric Picard, Lotame, RareCrowds

Can you use social media to engage with customers?

Carolina Camargo wrote 1 month ago: Are companies using social media as a tool for brand reputation and offering deals at the expense of … more →

Tags: Current Affairs, Customer Service, Social Media, Social, social networking, Customer Service, customer, Marketing 2, engagement

Does Social Media Work? Is A Dumb Question17 comments

Ron Shevlin wrote 1 month ago: In a blog post titled Dumb Marketing Question #1 – Does Social Media Work? the author argues t … more →

Tags: Marketing, Social Media

Twitter To Get More Mobile Ad Revenue

fusunf wrote 1 month ago: Twitter is looking for new ways to increase their ad revenue for  a long time. However, promoted acc … more →

Tags: features, Mobile Device, twitter, Mobile App, twitter card, jason costa

Social Media <3 SEO: Customer Acquisition

keshiaknights wrote 1 month ago: Last week I read  a very good controversial article here: http://bit.ly/YCJ0ww He is reacting from t … more →

Tags: Digital Marketing, Branding, Pinterest, social media, Social Media, Branding, Marketing, Blogging, technology

Key Digital Trends for 2013 - Content Marketing2 comments

moniagalardi wrote 1 month ago: Courtesy of Adobe and Econsultancy, here is the Quarterly Digital Intelligence Briefing Digital Tren … more →

Tags: Trends, technologiesdigital, AD STream, Admeta, Adobe, Content Marketing, Conversion rates Optimization, CRM, Digital Trends for 2013

How Nike uses Facebook, Twitter, Pinterest and Google+

Cathal O' Reilly wrote 1 month ago: If you are anything like me, you will be interested in how one of the world’s leading brands t … more →

Tags: digital advertising, Digital Marketing, facebook, LinkedIn, Nike, Pinterest, Social Media, sports advertising, twitter

From social media to mobile media?

flaviapr wrote 2 months ago: The loudest, clearest voices in the marketing industry all seem to be saying the same thing: whether … more →

Tags: Mobile Apps, Mobile, media, Mobile Media, adam Horwitz, Quirk Biz, Stanford University, mobile marketing strategy, Teresa Sperti

ECommerce: building customer loyalty through after-sales care4 comments

Shopper Discounts and Rewards wrote 2 months ago: When it comes to online shopping, the after-sales period is a crucial time for retailers to build lo … more →

Tags: online shopping, shopper discounts and rewards, Online Shopping Trends, Online Retail, topshop, shopper discounts & rewards, Amazon, ecommerce, online retail trends

Keeping Up

Keith wrote 2 months ago: Ah, technology! The faster we chase it, the faster it moves away. Very few businesses can move fast … more →

Tags: Digital Media, Business, Marketing, eMail, Strategy, Internet Marketing, Mobile Device, Strategic Management, Strategic Planning


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