Blogs about: Efficient Communication
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Well, why not?
Oprah Winfrey. Copyright 2009: Knut Skjærven. Well, why not? You probably didn’t think I had a picture of Oprah Winfrey. True, this morning I didn’t, but now I do. Just to remind you that … more →
barebones communication
Well, why not?
knut skjaerven wrote 2 months ago: Oprah Winfrey. Copyright 2009: Knut Skjærven. Well, why not? You probably didn’t think I had a … more →
Phenomenology: The Larger Picture.
knut skjaerven wrote 2 months ago: Presence and Absence. Copyright 2009: Knut Skjærven Following this blog you will agree with me that … more →
Is this "Quite Simply The Best Commercial Ever Made"?
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knut skjaerven wrote 10 months ago: Screen shot from Danish commercial. Reproduced with permission. I made a promise, earlier this year, … more →
Introducing the Communication Efficiency Test (CET)
knut skjaerven wrote 1 year ago: I am sure that 10 is a good number, but in this context the number 9 is even better. I am going to a … more →
Seventh Advertising Fundamental: Thoughts Worth Entertaining
knut skjaerven wrote 1 year ago: I am updating blog logistics. This post will be written soon. Other posts You’ll find the other post … more →
Sixth Advertising Fundamental: The Right Consumer
knut skjaerven wrote 1 year ago: I am updating blog logistics. This post will be written soon. You’ll need to come back for thi … more →
Fifth Advertising Fundamental: Product or Consumer
knut skjaerven wrote 1 year ago: Basically, I was never a Mac fan. This obscure little company, Apple, run by Steve Jobs that seemed … more →
Fourth Advertising Fundamental: The Simple Truth.
knut skjaerven wrote 1 year ago: You may not connect “truth” to the world of advertising at all. And maybe you should not … more →
Third Advertising Fundamental: Visual and Verbal.
knut skjaerven wrote 1 year ago: The third fundamental to deal with is visual and verbal. And again: It should not come as a surpris … more →
Notebook Brief: Gabi, Frank, Mia und Max T.
knut skjaerven wrote 1 year ago: I had a chance to visit Germany last week. I saw a couple of these posters once more. Along the high … more →
Second Advertising Fundamental: Dominant Mood.
knut skjaerven wrote 1 year ago: It can come as no surprise, that the importance of one unified impression fundamental sets the stage … more →
First Advertising Fundamental: One Unified Impression.
knut skjaerven wrote 1 year ago: Once again time to move on. Let me point a few posts back on the blog. Back to this post about funda … more →
The "Rules" of Persuasion
knut skjaerven wrote 1 year ago: I have been waiting for this. Or rather waiting for this book. I had it once, but it seem to have be … more →
Barthes' Connotation Procedures: 3. Objects.
knut skjaerven wrote 1 year ago: As mentioned in a recent post I will elaborate on Barthes’ connotation procedures in separate … more →
Barthes' Connotation Procedures in Photography.
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knut skjaerven wrote 1 year ago: One of the major thinkers on photography is Roland Barthes. He has written a number of important tex … more →
efficomm
ckmj wrote 1 year ago: Twitter,SMS cap at 140, 160 chars respec.How might it change comm. overall if we limit talk to 160ch … more →
