Blogs about: Equestrian Show Jumping
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They Wonder Why Equestrian Sport Doesn’t Get Media Coverage!
I often hear members of the equestrian community complain about the amount and quality of media coverage that show jumping receives. When there is negative coverage of any kind, they typically blame t… more →
JH Media Tips for Show Jumping
They Wonder Why Equestrian Sport Doesn’t Get Media Coverage!
Jayne Huddleston wrote 4 months ago: I often hear members of the equestrian community complain about the amount and quality of media cove … more →
One Equestrian Sport Undertakes Media Training, But May Be Too Late
Jayne Huddleston wrote 4 months ago: Media training should always be pro-active not reactive. Athletes and other representatives who are … more →
Elitism and Equestrian Sport
Jayne Huddleston wrote 5 months ago: One of the biggest stigmas that show jumping must overcome, as a sport, is the perception that it is … more →
Speaking Equestrian Slang
Jayne Huddleston wrote 6 months ago: The most popular subjects on this blog are about equestrian terminology and the language of the spor … more →
Don’t Expect to Get Paid for an Interview
Jayne Huddleston wrote 7 months ago: There is a, seemingly, common misconception that being a public figure in the media limelight means … more →
Stark Contrast in Show Jumping Media in Places Where it is Sport
Jayne Huddleston wrote 8 months ago: I posted a short time ago about the difference between specialty media and mass-market media. In Nor … more →
What Do Research Skills Have to do With Media Relations?
Jayne Huddleston wrote 8 months ago: When I do presentations about improving media relations, I stress the importance of having good rese … more →
Publicity Stunts Can Backfire
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Jayne Huddleston wrote 8 months ago: When you hear the term “publicity stunt” most people think of doing something outrageous in public t … more →
Who Really Owns That Picture of You?
Jayne Huddleston wrote 9 months ago: Who owns a photo of you? The answer may surprise you. In all but a few cases, the photographer own … more →
Specialty Equestrian Media vs. Mass Market Media
Jayne Huddleston wrote 9 months ago: Whether issuing news releases or doing interviews, dealing with specialty media and mass-market medi … more →
Media Training Vital at All Levels of Equestrian Sport Organization
Jayne Huddleston wrote 10 months ago: Most media relations problems have a reason behind them that is pretty glaring to anyone who underst … more →
What Can Caroline Kennedy Teach Equestrians About Media Relations?
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Jayne Huddleston wrote 11 months ago: Accessibility. I’ve posted about it before because it is key to getting media coverage. But, more im … more →
Why Don’t Equestrians Want To Do Interviews?
Jayne Huddleston wrote 11 months ago: I was at a party a couple nights ago that was attended by journalists and broadcasters. Many of the … more →
Media Coverage Equestrians Will Like
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Jayne Huddleston wrote 11 months ago: In several previous posts I have noted that if you don’t agree with what a reporter writes, it doesn … more →
Equestrian Community Needs to Desensitize Itself To Publicity
Jayne Huddleston wrote 1 year ago: Telling you to desensitize yourself to publicity may sound contrary to my role as a publicist. A pub … more →
Media Relations Basics Apply to All Subjects
Jayne Huddleston wrote 1 year ago: While this blog is dedicated to the unique challenges of media relations for equestrian show jumping … more →
Equestrian Sport or Equestrian Industry?
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Jayne Huddleston wrote 1 year ago: Most sports have a corresponding industry. In equestrian sport, the related industry may be more clo … more →
How “Bad Press” Happens
Jayne Huddleston wrote 1 year ago: “Bad press” is not unique to equestrian sport. So, normally this post would appear on my general med … more →
Showing the Horse or Competing?
Jayne Huddleston wrote 1 year ago: The equestrian community reacted with outrage recently to Olympic media coverage that stated riders … more →
