Tags » Esurance

When are you required to have Bodily Injury Insurance for your car in Florida?

We get in our office a lot of people wanting auto insurance quotes for personal injury protection and property damage which is the state requirement for having a tag on a car.  179 more words


So, ok, how does it work?

From Watch Your Ads – A media memo by George Duncan

An ad for Esurance riffs on GEICO’s apparently successful “15 minutes” ads with—wait for it—a 7 ½ minutes ad! 609 more words

TV Ads

Esurance's Superbowl Campaign: Where Did It Go Right?

There are two types of people in this world; people who watch the Super Bowl for the competitiveness of two very athletic teams who have proven themselves best among others in the nation, and people who watch “The Game” for the famous commercials. 605 more words

Social Media

Advertisers Message

I enjoy the Esurance commercial with older woman posting pictures on her wall and teller her friend “I un-friend you”.  Quite funny but i have an issue with the company and the message.   229 more words

Random Thoughts

Welcome to the Modern World

Have you seen the new Esurance commercials where they claim that in just 7½ minutes, you can save money on car insurance? The newest ad stars Beatrice, an “offline over-sharer” who “posts” her vacation photographs by literally taping them to her living room wall, which she thinks is saving her so much time and is so much quicker than (snail) mailing them. 231 more words

Social Media

Sharing Pictures On Your Wall...Literally

To go along with my last post about different ways to share photos. This commercial shows us how to share photos on our wall, and I don’t mean on Facebook.

Effective Social Media Campaign: Esurance

A recent successful social media campaign is Esurance’s $1.5 million  Twitter giveaway . Esurance purchased the first commercial slot immediately following the Super Bowl. The Esurance commercial… 415 more words