Tags » Ethical Marketing

How can the Co-operative rebuild trust in its brand?

Sarah Vizard’s recent article in Marketing Week got me thinking about what the Co-op could do to get itself out of the hole it finds itself in. 766 more words

Marketing

Is Facebook Really Concerned about YOUR Privacy?

This week social media giant Facebook was featured in the news regarding a story where an infant’s photo ended up in a Crest Toothpaste advertisement featured on Facebook. 421 more words