There is an article this morning in The Boston Globe about “freemiums”. This is the concept of giving something away for free and offering an upgrade or additional services for a price. … more →
Event & Entertainment Marketing Blogwrote 1 month ago: Amazing! Just got back from a sneak peak at “Ice: A Charlie Brown Christmas” with Charles M. Schulz’ … more →
wrote 3 months ago: There is an article this morning in The Boston Globe about “freemiums”. This is the con … more →
wrote 4 months ago: Labor Day weekend is upon us and the summer concert season comes to a close. The sound of live even … more →
wrote 5 months ago: All this summer the buzz in the live event industry has been the lack of concert ticket sales. Mayb … more →
wrote 7 months ago: Now might be a good time to market our shows and events for charity fundraisers. Two things have ha … more →
wrote 9 months ago: If you haven’t noticed by now the recession has changed the buying habits of our customers. T … more →
wrote 9 months ago: Based on everything I have seen families have hit the “stir crazy” stage of the recessio … more →
wrote 1 year ago: One of the main reasons that the entertainment industry is usually the first to come out of a recess … more →
wrote 1 year ago: Yep…Mister Rogers Neighborhood will no longer be on PBS starting in 2009. I know, Fred Rogers … more →
wrote 1 year ago: When you think of family-oriented shows, you immediately think of Disneyland. Everybody thinks so, t … more →