Blogs about: Fractional Management
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Marketing Planning for 2009. Are you Kidding?
It’s the annual planning season for many. Oh, what fun! Business planning is particularly challenging this year because all of us just had to throw out the crystal ball we’ve been using for the past f… more →
One Riot - One Ranger
Marketing Planning for 2009. Are you Kidding?
cbesondy wrote 1 year ago: It’s the annual planning season for many. Oh, what fun! Business planning is particularly challengin … more →
Does your Marketing Department Come to Work on the Short Bus?
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cbesondy wrote 1 year ago: When I was in school there was no such thing as “the short bus”. Kids with special needs … more →
Management in an On-Demand World
cbesondy wrote 1 year ago: The cover story of the March issue of Inc Magazine was about Zipcar, an innovative company that spec … more →
New Book Helps CEO's Achieve Results with Interim Managers
cbesondy wrote 1 year ago: About 12 months ago I saw the need for a book that would enlighten CEO’s on the strategic use … more →
You Could be in My Interim Management Book
cbesondy wrote 2 years ago: I have decided to write a book on the topic of interim management for the marketing function, and yo … more →
Temporary Manager or Interim Manager – Which?
cbesondy wrote 2 years ago: I saw this article while searching for new books on interim management. It gives a good explanation … more →
The Marketing Audit: A Key Interim Manager Deliverable
cbesondy wrote 2 years ago: By Charles Besondy Companies shoot themselves in the foot by thinking that just because the #1 or #2 … more →
Why CEOs Should Add Interim Marketing Managers to their Arsenal
cbesondy wrote 2 years ago: By Charles Besondy Every CEO I know can be described with one or more of these labels: Orchestra con … more →
Get 'er Done
cbesondy wrote 2 years ago: By Charles Besondy I recently finished an engagement with a manufacturer of high-end computer system … more →
Popularity of the Temporary Executive
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cbesondy wrote 2 years ago: By Charles Besondy The BizLaunch Blog reports that one of the top-20 book downloads from Work.com is … more →
The Start-Up Staffing Conundrum
cbesondy wrote 2 years ago: By Charles Besondy Many early stage companies are learning that competent marketing executives with … more →
Fractional Jets and Fractional Management
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cbesondy wrote 3 years ago: By Charles Besondy I was with several well-to-do entrepreneurs and investors last month when the con … more →
When B2B Applies to B2C
cbesondy wrote 3 years ago: By Charles Besondy I recently concluded a fascinating engagement as an interim marketing director fo … more →
Share The Love: Why Limit Interim Assignments to C-level Positions?
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cbesondy wrote 3 years ago: By Charles Besondy It is not unusual for a company to seek an interim executive for a temporary role … more →
Domain Expertise Versus Process Expertise
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cbesondy wrote 3 years ago: By Charles Besondy The value of domain expertise When a consultant or interim manager has worked wit … more →
Growth of non-traditional employment
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cbesondy wrote 3 years ago: By Charles Besondy The following excerpt from a Department of Labor report points to the trend for n … more →
