Tags » Gamification

What Hogwarts has to teach us about Online Education

Hogwarts School of Witchcraft & Wizardry has recently launched itself online. You can enroll at the legendary school, join a house, buy your textbooks online at Flourish and Blotts with money placed in your vault at Gringotts Bank and enroll in courses such as Defence Against the Dark Arts or The History Of Magic. 350 more words



It’s getting to that time…

There are people in the current workforce that don’t remember a time without video games. Ten to 12 years ago you would have heard how video games are good for hand-eye coordination, but these days they can help you in so many more ways! 315 more words


Cartwheel for Target: One Bottle Stolichnaya Premium Vodka Saved

My American Dream, like many other Americans, takes place on a budget. I am 28, a recent law graduate, and just starting out. Every penny counts! 586 more words

Not Everything Needs To Be A Game

There’s a theory that gamification makes any application better. Use game mechanics and game design techniques in non-game contexts and bump up all user retention metrics. 234 more words

Product Management

How Opower Bested Google

Yuliya Chernova, WSJ, 4/8/2014

This is a short article in the Corporate Intelligence column.  The article details the IPO pop of Opower, a company founded in 2007 that uses techniques for behavior modification (including gameification) to help utility companies reach out to and manage residential consumer behavior.  271 more words