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Blogs about: General Sentiment

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How Donald Trump Trashed His Brand3 comments

kstreet607 wrote 1 year ago: Donald Trump is nothing more than a grifter, a carnival Barker an opportunist  and a very stupid man … more →

Tags: 2012 presidential bid, Donald Trump, Donald Trump's Inanity, White House, Republicans, election, united states, NBC, President

"Media Impact Value" of Apple, Microsoft, Google & others

Harsha wrote 1 year ago: General Sentiment, a New York based company, has come out with an interesting info on the Media valu … more →

Tags: Digital Marketing, Apple, Microsoft, Google, Media Impact Value

Apple loses buzz, Microsoft gains21 comments

Philip Elmer-DeWitt wrote 1 year ago: The net loss in “media value” last quarter, according to a new report, was nearly $460 m … more →

Tags: Apple 2.0, Apple, Microsoft, Yahoo, media, Social Media, Google, Buzz, Public Relations

Toward A New Media Scorecard 2 comments

tedmorris wrote 1 year ago: Many Cups of Earned Media Value I recently penned a soon-to-be-published article in a management acc … more →

Tags: value management, New Media, Accountability, Paid Media, Valuation, Accounting, WOM, earned media, paid media

Report: BP's Brand Value Plunges By Nearly $1 Billion

Leena Rao wrote 1 year ago: There’s no doubt that BP’s brand value has been affected by the explosion of its Deepwat … more →

Tags: TC

The Value Of Online Buzz For The Top 20 Brands

Leena Rao wrote 2 years ago: Nowadays, buzz around brands on the news, blogs, tweets and other social media that spreads through … more →

Tags: TC


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