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Blogs about: Getting On The Cluetrain

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Marketing In a Post-Middle Era2 comments

-Rob wrote 8 months ago: Image: David Armano, Logic + Emotion Thanks to Brandie Young’s wonderful post, I found David A … more →

Tags: Futurist Speculations, Interactive Marketing, Marketing, Social Media, Branding, Brands, commodity, consumer psychology, David Armano

The Price of Artifice7 comments

-Rob wrote 8 months ago: Last night’s Lucky Strike Social Media Club (LSSMC) dinner featured a presentation by Phil Tho … more →

Tags: Interactive Marketing, Marketing, Real Estate, Social Media, Cluetrain Manifesto, nigahiga, Phil Thomas DiGiulio, robin greenbaum, Video

Dear World Class Architect: Please Blog4 comments

-Rob wrote 8 months ago: I had a roommate in college who was an architecture major as an undergrad.  He was such an insuffera … more →

Tags: Commercial Real Estate, Interactive Marketing, Marketing, Real Estate, Social Media, Architects, Blogging, Centerbrook, Rafael Pelli

It Ain't the Technology19 comments

-Rob wrote 8 months ago: The second post ever on Notorious R.O.B. was entitled, “More Silliness from Real Estate Connec … more →

Tags: Marketing, So-Called Web 2.0, Interactive Marketing, Social Media, LeadingRE, Coldwell Banker Canada, microsoft surface, Jeff Han, perceptive pixel

The Difference Between 1.0 and 2.09 comments

-Rob wrote 9 months ago: Whee! Web 1.0 vs. Web 2.0! So I ask an innocent question recently on Twitter: “What’s th … more →

Tags: So-Called Web 2.0, Interactive Marketing, Social Media, Web 2.0, real estate web, Tim O'Reilly, Web 1.0, Newbies

Thoughts on Blogging: The Craft of Writing

-Rob wrote 9 months ago: Blogging Is Storytelling... Sometimes I’ll get a really nice comment or praise from various fo … more →

Tags: Real Estate, So-Called Web 2.0, Interactive Marketing, Social Media, Blogging, Real Estate Blogs, writing, Mark Steyn, Storytelling

The Fundamental Misconception of Social Media7 comments

-Rob wrote 9 months ago: In close recess and secret conclave sat A thousand Demy-Gods on golden seats - John Milton, Paradise … more →

Tags: Real Estate, So-Called Web 2.0, Futurist Speculations, Interactive Marketing, Social Media, Marketing, Cluetrain, Cluetrain Manifesto, Onboard

Lessons from Counterinsurgency #3: Petraeus on Unity

-Rob wrote 9 months ago: Unity of Effort Petraeus on Unity Another major lesson from counterinsurgency is the importance of c … more →

Tags: Real Estate, Marketing, Interactive Marketing, Brokerage Issues, Management, Social Media, real estate brands, multi-layer brands, counterinsurgency

Be the Virus, Todd (Three Thoughts on NAR Social Media Manager)8 comments

-Rob wrote 10 months ago: “Forward, the Light Brigade!” Was there a man dismay’d? Not tho’ the soldier … more →

Tags: Real Estate, So-Called Web 2.0, Interactive Marketing, RE.net Blogerati, Social Media, N.A.R., Blip.fm, Todd Carpenter, twitter

Lessons from Counterinsurgency, Part 2: Petraeus on Local1 comment

-Rob wrote 10 months ago: Forward Operating Base Gibraltar, Afghanistan In part 1 of this series, we discussed Information Ope … more →

Tags: Real Estate, Interactive Marketing, Brokerage Issues, Management, Social Media, N.A.R., real estate brands, local blogging, Local Media

Lessons from Counterinsurgency Pt. 1: Petraeus on Integrity6 comments

-Rob wrote 10 months ago: In all sincerity, the best and the brightest our nation has to offer. It may be completely inappropr … more →

Tags: Real Estate, Marketing, Interactive Marketing, Brokerage Issues, Management, Social Media, N.A.R., real estate brands, multi-layer brands

The One Site to Rule Them All7 comments

-Rob wrote 10 months ago: Ash nazg durbatulûk, ash nazg gimbatul, ash nazg thrakatulûk, agh burzum-ishi krimpatul. One ring to … more →

Tags: Interactive Marketing, RE.net Blogerati, Social Media, Real Estate Blogs, housechick, Kelley Kohler, Mike Simonsen

Blog Your War Stories9 comments

-Rob wrote 10 months ago: This one time, at an open house... After a recent Lucky Strike Social Media Club dinner — the … more →

Tags: Real Estate, Interactive Marketing, RE.net Blogerati, Blogging, War Stories, content strategy

Multi-layer Brand & Social Media42 comments

-Rob wrote 10 months ago: Last week, I had an opportunity to attend an extraordinary meeting with some of the most senior peop … more →

Tags: Real Estate, So-Called Web 2.0, Interactive Marketing, Brokerage Issues, Social Media, Branding, N.A.R., twitter, multi-layer brands

Client Service? Or Lip Service?1 comment

-Rob wrote 10 months ago: Conservative? Us? Lawyers — probably the most risk-averse group of human beings on the planet … more →

Tags: Real Estate, Marketing, Client service, Social Media

Dealing With Negative Comments That Are True2 comments

-Rob wrote 10 months ago: One of the “risks” of having a company blog or company social media operation of any kin … more →

Tags: Interactive Marketing, Negative comments, Public Relations, blog comments

On Business Darwinism5 comments

-Rob wrote 11 months ago: Hi, Can I List Your Home for Sale? First of all, let me give a shout-out to Hey Amaretto, aka, Diane … more →

Tags: Futurist Speculations, Interactive Marketing, RE.net Blogerati, Brokerage Issues, Competition, HeyAmaretto, Diane Guercio, Evolution, Business Environment

Seth Godin Has An Idea for You7 comments

-Rob wrote 11 months ago: He thinks real estate brokers should start local newspapers: What should not-so-busy real estate bro … more →

Tags: Real Estate, Marketing, Interactive Marketing, Seth Godin, local blogging, Local Media

In Which GaryVee Entertains, But Does Not Convince33 comments

-Rob wrote 11 months ago: Gary Vaynerchuk, of Wine Library, is a tremendously entertaining speaker. And he spoke at Inman NY t … more →

Tags: Real Estate, So-Called Web 2.0, Interactive Marketing, Brokerage Issues, Social Media, GaryVee, Inman NYC, Sue Adler, Gary Vaynerchuk


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