Tags » Google Analytics

Pinterest Gains Momentum with Better Analytics for Business

Introducing Pinterest Analytics

Michael Yamartino and his crew at Pinterest have certainly been busy beavers of late. Less than a month ago they introduced Pinterest messaging and now, only a few weeks later, we get a new and improved analytics dashboard available today for… 524 more words

Social Media

Customers Have Changed - Have You?

The attached Forbes article points out three, key ways that our customers have changed.  What it doesn’t necessarily discuss is another way that technology has made it easier for businesses to accurately measure how our customers’ buying actions have changed.   50 more words

Customer Centric

Google analytics 功勞歸屬 (Attribution Modeling) 與分配的思維

Google analytics功能–Attribution Modeling 功勞歸屬,應該算是劃時代的產物。
過去廣告媒體效益極難以去評估好壞,至少不像Attribution Modeling 功勞歸屬這樣。它有幾種模式去計算經由不同媒體所帶來的轉換率所帶來的品質分數。




The Only Two Numbers That Matter

Everyone in business has heard talk about “big data.” There is no question that we know more about our customers, their buying patterns, their media usage – heck, just about anything – than ever before. 396 more words

Business Thinking

Building Stef's Attic

I have settled on a fun project to add to my case studies on girlswritecode.  I am building a site for an online garage sale called… 544 more words


Store analysis: Google analytics from July 8th till August 21st 2014

It’s been 6 weeks since my last post on google analytics and I think it’s time I have a look at it again. Firstly, let me update you on what’s been happening over the last 6 weeks so the data is in context. 492 more words

How Things Are Going