Blogs about: Group M
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Cost Per Lead Model Advertising - What price to pay for leads
With more and more digital agencies mushrooming across India. Everyone is ready to sell the Online medium as 100% performance driven metric with every media property/placement/unique users reverse cal… more →
Business India 2.0
The OOmpH factor
arunrafi wrote 1 day ago: The rise of the OOmpH factor There are ads and there are better ads, the better ads sell and the ads … more →
TIL No. 1 publisher for online media campaigns, proclaims Neilsen
timesinternet wrote 2 months ago: It’s Ad-vantage Times. We knew it, 11.1 million (Comscore Media Matrix) exclusive Indiatimes m … more →
Don't panic! (03/06/09)
privatefraser wrote 6 months ago: Household names in magazines face ‘lethal threat’: Group M revises down forecasts, predi … more →
WPP going after control of your data
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Will Scully-Power wrote 10 months ago: Still wondering why WPP invested $25 million into Omniture? This should help to explain things a b … more →
Cost Per Lead Model Advertising - What price to pay for leads
— 1 comment
Sid Puri wrote 1 year ago: With more and more digital agencies mushrooming across India. Everyone is ready to sell the Online m … more →
Brand Advertising Performance Measurement in India
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Sid Puri wrote 1 year ago: Today when we meet Publishers and Online Advertising Agencies everyone talks about lack of even 1% p … more →
Bye Bye Beijing
robnorman wrote 1 year ago: Time to go. A fleeting glimpse and a poorly informed opinion that this city has taken a view that a … more →
