Blogs about: Ian P Buckingham

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Leaders - embrace social media, but remember that Facebook will never replace real face time

ianpbuckingham wrote 1 week ago: I was reminded of the Facebook vs face time  phrase, which I coined over five years ago, while readi … more →

Tags: Engaging approaches, Employee Engagement, Brand Engagement, Facebook vs face time, Richard Watson, Future Minds, Social media vs face to face, Leadership and Social Media, social media as a communication channel

The vital role of HR in waking the walking dead

ianpbuckingham wrote 2 months ago: The status of HR remains one of the persistent love ‘em or hate ‘em leadership debates of our time. … more →

Tags: Brand engagement, Employee engagement and internal communication, Brand Engagement, People Management Ian Buckingham, walking dead at work, working dead, role of HR, hr and employee engagement, CEO and HR relationship

Need to transform your corporate culture? Get some soul!

ianpbuckingham wrote 2 months ago: I really like Joss Stone. She has a voice and a style that seems to have been grafted onto her 20-so … more →

Tags: culture development, Culture change, Values-Based Leadership, authenticity, soul vs pop

Stocking fillers and corporate thrillers - best business books

ianpbuckingham wrote 5 months ago: We’ve been very flattered to feature on a number of “must read” lists down the yea … more →

Tags: Engaging approaches, brand champions, reviews of Brand Champions, Shift Business book reviews, best business books, good to great by jim collins, Conent Strategy for the Web

The relentless rise of foie gras internal communication7 comments

ianpbuckingham wrote 6 months ago: Never in everyday pursuit of corporate endeavour have so many been force-fed by so few. The rise of … more →

Tags: Employee Engagement, employee engagement, Internal Communication, foie gras communication, Information Overload, Employee Engagement Today, Last Word, first line managers as communicators, hero leaders

The role of the employee as brand champion1 comment

ianpbuckingham wrote 6 months ago: The November edition of Admap in which Ian regularly features, explores the vital role of the employ … more →

Tags: Brand engagement, culture development, Values-Based Leadership, Employee engagement and internal communication, brand champions, Brand Engagement, Service Promise, employee engagement, Nuffield health

Does a civil partnership between HR & Marketing really make for an odd couple?

ianpbuckingham wrote 8 months ago: Interesting article in The Harvard Business Review, September 11. Former CHRO, Xerox Corporation dis … more →

Tags: Engaging approaches, Employee Engagement, Patricia Nazemetz, union between HR and marketing, brand engagement HR & marketing, alliance between HR and marketing, employee engagement at Xerox Corp, culture change at Xerox, business and brand transformation

Don't be fooled into grasping the wrong end of the mutuality stick1 comment

ianpbuckingham wrote 8 months ago: I was a flag-waver for mutuality long before mutual organisations gradually started “trending … more →

Tags: Brand engagement, Values-Based Leadership, Employer Brand, John Lewis Partnership, Co-op, CFS, Graham Hales Interbrand, Co-operative Group, Clegg and mutuality

The London 2012 opening programme - a masterclass in engagement

ianpbuckingham wrote 9 months ago: I’ve been working in the engagement and transformation business for well over a decade. Never … more →

Tags: Brand Engagement, employee engagement, authenticity, london olympics 2012 opening ceremony, London Olympics engagement process, Danny Boyle London 2012, Brand Britain, Transformation., Legacy

Cross-cultural communication and the line manager

ianpbuckingham wrote 10 months ago: We were asked to undertake an extensive comms audit of the global offices of a multi-national brand. … more →

Tags: Employee Engagement, Internal Communication, Diversity, cross cultural communication, Team Briefing, team listening, First-line-managers

What price reputation?

ianpbuckingham wrote 1 year ago: HR can help professional services firms manage reputation and in turn ‘grow the brand’ by facilitati … more →

Tags: Brand engagement, culture development, Culture change, Service Promise, employee engagement, Employer Brand, branding professional services, HR within professional services, change management in professional services

Employer brand (aspirational) minus employee brand = employment brand (actual) 2 comments

ianpbuckingham wrote 1 year ago: “If the work you are doing is what you chose to do because you love it then it may well be your blis … more →

Tags: culture development, Values-Based Leadership, Employee engagement and internal communication, Brand Engagement, bring yourself 2 work, values and behaviours, bliss, Brazil, culture development

Employer brand (aspirational) minus employee brand = employment brand (actual) 2 comments

ianpbuckingham wrote 1 year ago: “If the work you are doing is what you chose to do because you love it then it may well be your blis … more →

Tags: Employee Engagement, Engaging rationale, Brand Engagement, kurtzman, Brazil, Terry Gilliam, engaging employees, Employer Brand, Employment Brand

Storytelling as an engagement tool. Are you a woodsman or a sailor?

ianpbuckingham wrote 1 year ago: “Public-sector cutbacks”, “corporate re-sizing”, “brand relaunches”, “values implosions” … more →

Tags: Employee engagement and internal communication, Brand Champions, corporate storytelling, employee engagement techniques, Noel Tichy, Storytelling, by2w fellowship

Let's get physical 2: It’s all about culture3 comments

ianpbuckingham wrote 1 year ago: Authors: Ian P Buckingham in conjunction with Chris Hill of retail design experts M Worldwide. (Publ … more →

Tags: Engaging approaches, Engaging quest, culture management, Ian P Buckingham; M Worldwide; service promise; employe, Chris Hill, Nuffield Healthcare, Zurich FS, brand champions engagement programmes, service training

Authenticity is a powerful catalyst for getting more from your talent for less

ianpbuckingham wrote 1 year ago: One of the benefits of an economic downturn (yes, benefits), is that organisations have little choic … more →

Tags: Brand engagement, culture development, Employee engagement and internal communication, brand champions, Culture change, authenticity; bring yourself 2 work; Future Minds; Rich

Will all the talk of engagement ever deliver more than corporate titillation? 1 comment

ianpbuckingham wrote 1 year ago: It isn’t very fashionable to talk about what motivates people at the moment. As we all know, it’s an … more →

Tags: Employee engagement and internal communication, brand champions, brand challenger, Ian Buckingham; internal communication; employee engage, Culture change, leadership attitude to engagement

Brand development; stakeholder engagement and diversity

ianpbuckingham wrote 1 year ago: WASP males don’t tend to get too many invitations to be involved in the promotion of diversity manag … more →

Tags: Employee Engagement, Engaging people, Brand Development, DIVERSITY MANAGEMENT, business case for diversity, Diversity strategy, engaging executives in diversity, diversity as brand builder, Myrtha Casanova

Could your employer brand be the Bez in your band?

ianpbuckingham wrote 1 year ago: We’re all familiar with the cliché that a chain is only as strong as its weakest link. In fact … more →

Tags: Engaging approaches, Engaging quest, Employee Engagement, Engaging rationale, Engaging people, Recruitment; employer brand; employment brand; Ian Bcki


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