Blogs about: In Game Advertising
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Defiance - A Transmedia opportunity that gives a new lease of life to in-game advertising
wrote 2 weeks ago: The in-game advertising industry has not had a happy few years. Back in 2002 when Massive Incorporat … more →
Zynga Unveils Plans for Branded Words on ‘Draw Something’
wrote 3 weeks ago: Since acquiring OMGPOP and their app “Draw Something” in March, Zynga has seen a steady decline in t … more →
Double Fusion buys assets of in-game ad firm NeoEdge Networks
wrote 5 months ago: In-game ad firm Double Fusion has acquired the assets of rival NeoEdge Networks, which focused on so … more →
Konut Markaları İçin Reklam Mecrası: Cityville
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wrote 5 months ago: Hep eleştiriyoruz ya da övüyoruz yapılan işleri; ama kabul etmek gerekir ki iş başa düşünce, hakkınd … more →
99 problems: the soundtrack is one
wrote 7 months ago: Gaming and advertising are converging. In-game advertising has been around for years, according to W … more →
Taking cross-promotion further through games
wrote 7 months ago: Just as the technology behind video games has gotten exponentially more complex as time as passed, s … more →
Taking cross-promotion further through games
wrote 7 months ago: Just as the technology behind video games has gotten exponentially more complex as time as passed, s … more →
The 3 Levels of Product Integration
wrote 8 months ago: Video game advertising encompasses all scenarios where a video game is integrated with a promotional … more →
The 3 Levels of Product Integration
wrote 8 months ago: Video game advertising encompasses all scenarios where a video game is integrated with a promotional … more →
Video game ad revenue continues to exceed expectations
wrote 8 months ago: The story in 2008 read, “Video Game Ads To Reach $1 billion by 2012”. So it’s 2011, one year before … more →
Video game ad revenue continues to exceed expectations
wrote 9 months ago: The story in 2008 read, “Video Game Ads To Reach $1 billion by 2012” (Shields, 2008). So it’s 2011, … more →
Questions You Should Ask Before Starting an Ad Campaign in Social Games
wrote 10 months ago: Social games and virtual worlds are the most engaging digital platforms today if you want to be real … more →
New Media Needs A New Name
wrote 1 year ago: I’ve always wondered why people keep calling new media new. Marketers can only use the word new for … more →
in-game advertising -- the challenge of getting noticed
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wrote 1 year ago: I was walking down the street the other day when I overheard two men talking as they gazed shameless … more →
In-Game-Advertising – types of advertisings, advantages and disadvantages
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wrote 1 year ago: There are two types of computer games companies should focus on with their advertising: social games … more →
Electronics Arts levels up its in-game advertising with analytics
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wrote 1 year ago: Electronic Arts plans to give marketers a better idea of how their ads are performing in the gaming … more →
In Game Advertising
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wrote 1 year ago: Advertising has come a long way, from wall posters, to hoardings, to newspapers, to radio and tv ads … more →
So When Will We Start to See Live BIllboard Ads in Streetview?
wrote 1 year ago: Via this Google Maps Mania post, I see that a couple of views of the same spot in Google Streetview … more →
RockYou spreads "Deal of the Day" to other Facebook game makers
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wrote 1 year ago: RockYou, the maker of social games and ad services for social media, said today it is working with o … more →
