in-pack-packaging « WordPress.com Tag Feed

Colgate Hello Kitty on-pack mug promo

josephhaagensen — Mon, 02 Apr 2012 03:30:48 +0000

Colgate is a well established company throughout the world for supplying high quality tooth paste. You can currently pick up this eye catching gift with purchase promotion in supermarkets across Zhuhai. When purchasing two of Colgates 360 toothpaste tubes, you can enjoy this fantastic Hello Kitty branded mug.

Colgate GWP promo

We like this promotion because Colgate have effectively combined a very popular anime icon with an every day essential product. Hello Kitty has an enormous world wide fan base and this not only boosts brand awareness for Colgate but increases the chance of an impulse sale due to the nature of the GWP. It is also highly beneficial to Sanrio as it secures free advertisement space in every household that purchases the product.

Check out the following on similar promos!

Shiseido Gift with Purchase Accessory Pouch & On Pack Waterproof Bag

josephhaagensen — Mon, 02 Apr 2012 02:30:04 +0000

Shiseido are a famous cosmetics brand that market themselves in a way to attract their targeted group, the Chinese customers. Which is the idea of having skin the colour of perfect white milk. This handy gift with purchase promotion can be found in Watsons stores throughout Zhuhai. Watsons is well known and trusted for delivering quality cosmetics and hosts many interesting promotions in relation to cosmetics, which are hugely popular within the Chinese market.

Perfect Milk GWP promo

ODM likes this promotion because the product packaging actually serves as the initial incentive to purchase. Cosmetics are known to leave substances around the cap that can damage fabric, so Perfect milk have effectively used an on-pack promotion that serves as a waterproof bag to store the product, with an extra accessories pouch included. This is a great promotion for the customer that likes to carry there cosmetics around with them.

Keep your eyes on ODM for more exciting promotions. For more related articles, check out the following;

Maxwell House Cup and Saucer GWP

josephhaagensen — Fri, 30 Mar 2012 01:40:08 +0000

Maxwell House are a western coffee company well known throughout China for producing smooth and tasty coffee. They are currently offering this luxurious Cup and Saucer gift with purchase promotion as part of a gift set. This would make a great gift for a friend who enjoys good coffee. This promotion can be found in supermarkets throughout Zhuhai.

Coffee producers are very competitive and similar promotions can be seen in the same supermarkets, often right on top of each other. Check out the Nescafe Mug promotion to see a comparison of competitive rivalry and how promotions vary.

We like this promotion firstly because of the competitive rivaly it offers Nescafe and secondly due to the effective use of the gift. The coffee experience is heightened when it is sipped from an elegantly designed traditional cup and saucer. So why not grab yours today!

If you’re interested in designing your own promotional mug check out our product website for more information. http://www.odmasia.com/default.asp

For related articles and new exciting promotions keep your eyes on ODM;

Promotional Products Spain – Sponge Bob Tattoo in CONDIS

Thibaut — Tue, 27 Mar 2012 02:16:31 +0000

Nutrexpa is one of the Spanish biggest food company. Recently, they decided to offer this amazing Sponge Bob Squarepants tattoo as a co-branded gift with purchase with each Mini Phoskitos biscuits pack bought through CONDIS supermarkets in Barcelona.

Promotional Product Spain - Sponge Bob Tattoo

The most notable aspects of this promotion is the use of licensed characters. It is a pretty good way to promote your brand and attract new customers. Nutrexpa clearly decided to add these Sponge Bob tattoos to drive sales, changing a very classic biscuits pack into a real incentive product.

Nutrexpa had already used this marketing strategy with their Hello Kitty GWP in Mini Phoskitos Rosa. If you also want to set up a campaign based on the use of licensed character, ODM is here to help you…

Check out other licensed characters here :

Nescafe on-pack Coffee mug promo

josephhaagensen — Wed, 21 Mar 2012 09:11:43 +0000

Nescafe are well known for producing smooth, revitalising and well priced coffee. They are currently offering this fantastic promotion in supermarkets across Zhuhai. When purchasing a gift box that includes a jar of Nescafe original along with coffee whitener, you can enjoy the iconic red Nescafe branded mug and golden tea spoon. This would make a great gift for a friend/colleague or a fine addition to any house hold mug collection.

Nescafe Mug promotion

ODM likes this promotion because of the effective use of the gift with purchase. Nescafe firstly have a great incentive to purchase two of their products. And still after the sale is complete they have mobile iconic advertisement on both sides of the mug. Two birds with one stone for Nescafe and a great gift for consumers to enjoy. Drinking coffee from a nice mug enhances the experience. Grab yours today.

For related articles on new promotions check out;

On Pack Promotions for wine - Bottle Coats & Promos in China

josephhaagensen — Wed, 21 Mar 2012 04:16:46 +0000

Golden Butterfly Face are currently offering their Tempranillo Garnacha And Cabernet Sauvignon in fantastic bottle pouches as part of a gift with purchase promotion. This luxurious Spanish Wine can be picked up in Vanguard stores in Zhuhai. This is a great promotion because the bottle pouch keeps the wine chilled when being transported, prevents the bottle from being damaged and looks great. The pouch can easily be reused on a different bottle while still retaining the free advertisement space.

On Pack Promotion for Wine

There is an increasing demand in China for western products. By offering fresh promotions and new incentives to purchase companies not only boost brand awareness but also increase perceived value leading to more sales. In the up-market alcohol industry bottle packaging really makes the difference. Elegant bottle design and wrapping makes the product stand out from the rest.

For more interesting promotions about alcohol and related products keep your eyes on ODM.

We recently commented on the trend for Promotional Bottle Coats in Europe. Now Promotional Products in China follow the trend….

On-Pack Promotional Gift - Snoopy Ceramic Bowl by Darlie

alyssapeh — Mon, 19 Mar 2012 22:07:09 +0000

Purchase two tubes of 250g Darlie toothpaste to receive a free on-pack promotional item – Snoopy Ceramic Bowl. This on-pack packing promotion is currently available in most Mannings stores in Hong Kong.

On-pack Promotional Gift - Snoopy Ceramic Bowl

Why would Darlie offer promotional gifts to its customers despite an inelastic demand for necessity products? By including a promotional product, it helps to drive sales and add values to your consumers!

Besides using licensed characters, the bowl could be branded with your company logo as a form of branding. This way, it helps to create brand awareness and further enhance brand recall. Also, bowls are good addition to your kitchen inventory and is usually kept for long-term uses! Thus, creating lasting marketing and advertising effect…

Do not hesitate to contact ODM for further inquiries!

Check out the following for more on-pack promotional ideas:

Dove - Watsons GWP Promotion

josephhaagensen — Mon, 19 Mar 2012 02:52:36 +0000

Dove is a well known bathroom cosmetics brand and is associated in China with higher quality levels than local brands. This fantastic gift with purchase promotion is currently being offered at Watsons stores in Zhuhai. This is a great promotion for someone that needs to stock up on bathroom amenities and needs a fashionable bag to store/carry them in.

Dove GWP Promo

Cosmetic promotions are very popular in China and with the spring season starting to blossom there is a likely hood of many more to follow from Dove and similar brands. Promotions are very competitive and it is interesting to see how brands compete with different promotional campagisns.

Keep your eyes on Watons and ODM for more great articles and promotions. For related articles check out;

Marketing Mr Muscle - On-pack promo GWP

josephhaagensen — Fri, 16 Mar 2012 02:46:09 +0000

Mr Muscle is a well known cleaning product brand for effectively fighting dirt and grime. You can now pick up a handy gift with purchase promotion at local supermarkets in Zhuhai when purchasing a Muti-pack of Mr Muscle kitchen cleaning spray.

Mr Muscle GWP

We like this promotion because of the effective use of the GWP. SCJonhson have combined a cleaning product with a cleaning tool which are used to transform your kitchen into a germ free sparkling environment. Kitchen scrub sponges need to be regularly replaced so putting these two highly consumed products together not only increases brand awareness, but prompts the chance of an impulse sale for a customer that only needs one of the products, but purchases both as they come together.

For more interesting articles on promotional products & marketing your brand keep your eyes on ODM….