2012 Reverbnation's "Best Rock Artist" nominee Kristen Faulconer at a benefit 5K Walk/10K run at Lake Balboa earlier this month.

The recording artist has also been nominated
for “Best Pop Song”

Los Angeles, CA-April 24, 2012 — Rising new artist 
Kristen Faulconer has been nominated for Reverbnation's 
2012 Indie Music Channel Awards for "Best Rock Artist"
 and "Best Pop Song." The song Nominated is (“Fun” 
(http://www.youtube.com/watch?v=sVmjjZNDvDM). 
The event is set for Sunday, April 29th at the
House of Blues, Hollywood.

Kristen Faulconer also has a new band. 
The members are:
Cy Passley on lead guitar, Mike Talanca 
on bass, and Blake Padveen on drums.

Faulconer is working on a new album release this fall entitled,
 “Phoenix”, and some of the songs are posted on iTunes. Faulconer 
has already been nominated for another awards show in 
November. 

Sponsors for Faulconer’s charity event include:   
Joel Mosely/Personal Trainer, The Sound Bakery Production, 
and David Dance Italy.
“We’re excited about the awards event, and we’re looking forward 
to having a great time at the House of Blues in Hollywood,” said Falconer. 
Faulconer just participated in the 10th Annual Victory of Victims Run/Walk 
earlier this month to bring awareness to abuse prevention month.

Lending support to the cause (L-R) George McQuade, Blake Padveen, Kristen Faulconer and Robert Duran at the benefit run.

Faulconer and her sponsors donated $350 to the 
Center for Assault Treatment Services (CATS) at 
Northridge Hospital Medical Center, is the only 
24/7 program for victims of sexual assault 
and abuse in the San Fernando and Santa Clarita Valleys. 
Faulconer has started a movement and anti-abuse group on Facebook, too. 
It’s called, “Revolution Against Abuse” (http://on.fb.me/IQcUI9) 

“My music is really an expression of the abusive experiences I have 
had over the years,” said Faulconer. I support any benefit programs
that aim to prevent child abuse and neglect before it starts.”
Some of Faulconer’s sponsors include: Joel Mosely/Personal Trainer,
 The Sound Bakery Production, and David Dance Italy. 

Faulconer’s clothing sponsor for the Reverbnation event is 
TOO FAST Apparel.You find them on Facebook at:
http://www.facebook.com/toofastclothing 
The winners of Reverbnation’s 2012 Indie Music Channel Awards are 
selected by a panel of judges and fans can not vote. It is based 
solely on the quality of the music and the performance of theartist.  
For more about Kristen Faulconer, visit:  On Facebook visit Faulconer’s 
clothing sponsor: http://www.facebook.com/toofastclothing
https://www.facebook.com/kristen.faulconer and On Twitter.com/kfaulconer.

This slideshow requires JavaScript.

The recording artist has been nominated for  “Best Rock Artist” - ”Best Pop Artist” at  2012 All Indie Music Awards,  the Key Club 

Los Angeles. Feb. 06, 2012 — MAYO Communications has been retained as the agency of record by recording artist and songwriter Kristen Faulconer,  LA.

Faulconer has been nominated for “Best Rock Artist” and “Best Pop Artist”. at The 2012 Artists in Music Awards that will take place on February 10, 2012 at The Key Club in Hollywood California. The Music Awards creates a music platform, which not only promotes, but spotlights the best unsigned independent music artists from around the world in Hollywood during Grammys week.

Kristen Faulconer – 2012 Artist in Music Awards “Best Rock Artist” Nominee

Faulconer’s song “Slow Down” Feat was nominated in the Original Song-Video Game Category, at The Hollywood Music and Media Awards 2011. Sponsors for Faulconer’s red carpet and ceremony include: Kimikal Couture (the dress), Joel Mosely/Personal Trainer, The Sound Bakery Production, David Dance Italy and the NeverEndingStage.com. Fans can vote for Faulconer at: http://bit.ly/xGZhDv

MAYO will provide entertainment publicity and global media relations for the LA recording artists. Entertainment Publicist George McQuade will the accompany singer songWriter on the red carpet, and he will be promoting Faulconer’s new music.

Nominated for "Best Rock Artist" and "Best Pop Artist" at the 2012 Artist in Music Awards at the key club this Friday, Feb. 10th. (courtesy The Sound Bakery Production

Faulconer’s music is about empowering and uplifting people. “I am an abuse survivor, and I wrote many of my songs about the abuse I endured and also my struggles with being adopted,” said Faulconer. “Now that I am rehabilitated, my mission is to use my music to inspire and help people in the same situation, as well as those who are dealing with any struggles in their lives.” 

Kristen Faulconer- Rock Artist talks about “Revolution Against Abuse”

MAYO Communications is no stranger to rising music artists and celebrity events. MAYO’s first client was Stevie Wonder and his costume designer Clotee McAfee, CEO of Stevie Wonder’s STITCHES TECHNOLOGY. MAYO Communications also represents Warrior Records and has produced campaigns for Eddie Money, Benny Mardones, Crash Kelly and Saints of the Underground (SOTU- band members of Warrant, Ratt and The Alice Cooper Band) to name a few.

For more about MAYO Communications visit MayoPR.com On Facebook.com/MAYOPublicRelations and Twitter.com/MAYOPR.

For more about Kristen Faulconer, visit: www.KristenFaulconer.net. On https://www.facebook.com/kristen.faulconer and On Twitter.com/kfaulconer.

Master Trainer Dr. Leuschen of Neurologic Relief Center Technique™ treats patients for Fibromyalgia, severe pain, headaches, anxiety, depression, muscle pain, tremors and strokes

Hollywood, CA—Dr. Faith E. Leuschen, DC, a much sought-after master trainer of the Neurologic Relief Center Technique™; inManhattan Beach, CA plans to attend The Lupus Foundation of America benefit and red carpet event, Wednesday, April 13, 2011, 6:00 – 9:00 p.m., at BESO Restaurant , 6350 Hollywood Blvd.,Los Angeles, CA 90028.

The event is hosted by Lupus victim, Dr. Yamma Brown. Dr. Yamma Brown is an author/producer and youngest daughter of  “The Godfather of Soul,” James Brown, who died on December 25, 2006. Dr. Brown is no stranger to challenges. Two years after her father died, her husband was gunned down in their driveway, and later the widow of two children was diagnosed with Lupus. Her pain is being penned in her debut book which is being adapted to a screenplay.  Dr. Brown is also producing a biography on her father, along with other projects through her company, Daughter of Soul Productions.

Dr. Faith E. Leuschen, DC  recently attended another charity, and talks about wellness programs she offers and how her technique relieves pain. The tests are free and take about 10 minutes.

“1.5 million Americans and five million people worldwide have some form of lupus,” said Dr. Leuschen, DC, Total Body Balance, Inc., Manhattan Beach, CA. “African American, Hispanic, Asian, and Native American women are two to three times more likely than Caucasian women to have the devastating and sometimes fatal disease.”

The LUPUS charity event, billed as the “Social Mixer”has confirmed the following celebrity guests attending the red carpet benefit:  Christina DeRosa, (Extreme movie / ENTOURAGE / Halloween Dog); John Marshall Jones, (Smart Guy/The Troop); Adrian Holmes, (Red Riding Hood); Syr Law, (Tyler Perry’s Diary of a Mad Black Woman / Allen Wolf’s In My Sleep); Jermaine Jackson, (SOUTHLAND / My Name is Earl / Quarantine); Jessica Koussevitzky, (VH1, You’re Cut Off); Ken Davian, (Get Smart / BORAT / Meet the Spartans); Natalina Maggio, (Just Go With It, Iron Man 2, The Social Network, Get Him to the Greek); Jasmine Dustin, (Iron Man 2); Taya Rayden, (Interscope recording artist); Sofya Skya, (The Tomb & Miss World);Paula Labaredas, (Paul); Damien Fahey, (MTV Host);Grasie Mercedes, (Style Network); Matthew McCullough, (Producer); Jordann Kimely, (Couples Retreat); India King, (Actress / Alternative Rock artist); Matt Medrano, (Decisions); Kasia Wolejnio, (The Mechanic); Damion Hall, (Legendary R&B group GUY); Marcus Paulk, (RED TAILS / Roll Bounce / Take The Lead) to name a few.

Dr. Yamma Brown was interviewed by CBS at the Grammy Awards on the red carpet.

The Lupus Foundation of America benefit and red carpet event, Wednesday, April 13, 2011, 6:00 – 9:00 p.m., at BESO Restaurant , 6350 Hollywood Blvd., Los Angeles, CA 90028.

For the full story visit:http://www.mayocommunications.com/2011-NEWS%20RELEASES/NR-385.htm

SSMF 2010 is here!

TIX ARE STILL AVAILABLE HERE:
http://www.ssmf.com/tickets

Saturday, August 28th
The music takes over the street on Saturday with outdoor stages on Sunset between San Vicente and Doheny! Performances in the venues, food trucks, beer gardens, and interactive experiences all day on The Strip. Gates open at 1 p.m. and the music continues into the night!

This year’s line up includes:
THE SMASHING PUMPKINS
SLASH feat. MYLES KENNEDY & FERGIE
KID CUDI
COMMON
NEON TREES
TRAVIE McCOY
SEMI PRECIOUS WEAPONS
STEEL PANTHER
BIG B
…And 50+ Bands!

A portion of all ticket sales will benefit Los Angeles Youth Network, a California not-for-profit organization whose mission is to end homelessness, one kid at a time, by providing shelter, food and counseling for the abused, neglected and abandoned.

TIX ARE STILL AVAILABLE HERE:
http://www.ssmf.com/tickets

Jack Kyser, LAEDC Presents Mid Year Forecast

LAEDC Mid-year Forecast Shows Improving Economic
Picture and Job Growth in 2011

***
Los Angeles County’s entertainment, tourism and international trade sectors
will lead a “measured recovery,” but housing remains an issue

Los Angeles —In a new report released today, the Los Angeles County Economic Development Corporation (LAEDC) projects the U.S. economy will grow by 3.1 percent in 2010 and by 2.9 percent in 2011 after contracting by 2.4 percent in 2009. The report also shows that employment will grow through year end 2010, and the nation’s unemployment rate will decline slowly, reaching the nine percent range by the end of 2011.

According to the “2010-2011 Economic Forecast and Industry Outlook: Mid-Year Update” report produced by the LAEDC’s Kyser Center for Economic Research, California’s recovery will be led by tourism, international trade, technology, and television and film production.

Chief Economist Dr. Nancy Sidhu, LAEDC

“We are seeing a measured recovery under way,” said the Kyser Center’s Chief Economist and report co-author, Dr. Nancy Sidhu. “Automotive and housing-related purchases and business investment in equipment will contribute to the recovery as well, but consumer spending holds one of the keys to the overall economic outlook.”
Tourism will see an increase in 2010 and 2011, as more people visit the region and stay in hotels in the area. The outlook for the Los Angeles region’s large tourist industry is improving, albeit slowly. Most local theme parks, such as Universal Studios Hollywood, Knott’s Berry Farm and Disneyland and Disney’s California Adventures, have new attractions opening this year or plans for major park improvements. With the opening of the new hotels at L.A. Live, the City of Los Angeles has booked several major business shows. In Los Angeles County, the hotel occupancy rate is about 69.7 percent compared with 65.5 percent in 2009.

The region’s famed motion picture/television production industry got off to a good start this year as well. Domestic box office receipts were up strongly over the year, the state film production incentive plan was well received, and television networks, both broadcast and cable, produced a number of pilots and series. Jobs in the entertainment industry started to rebound at the end of 2009, and for 2010, an increase of 16,900 jobs is estimated in the motion picture and sound recording sector in Los Angeles County..  For full story visit: http://bit.ly/9p622a

Rachel Brown

In a world of overnight sensations, Rachel Brown has come from the road less traveled. In an era where most singers are “auto-tuned,” manufactured and packaged for entertainment value, Rachel Brown brings the total package to the table; A powerful, yet sophisticated blend of beauty and exceptional NATURAL vocal talent. WE WOULD LIKE FOR YOU TO REVIEW HER FOR YOUR MAGAZINE OR OTHER PERIODICAL.

Listen to her music at her web site (http://www.RachelBrownLive.Com)

Rachel Brown's new music is HOT!

A mainstay in the South Florida entertainment market for nearly decade, RACHEL is now developing a national following, playing venues across the U. S. in cities such as New York, Chicago, St. Louis, and Dallas. RACHEL has also been featured at SXSW (Austin), The Black Women’s Expo (Chicago), as well as opening for headliners such as Mary J. Blige, John Legend, Teena Marie, Frankie Beverly & Maze, Mario, Tank Noel Gourdin & Confunkshun. And the results are the same each time RACHEL leaves the stage. Reviewers of RACHEL’s work repeatedly say that audiences experience a rare and powerful performance the likes of that reserved for names like Celine, Whitney or Mariah.

Rachel Brown

RACHEL’s passion for music flows through her blood and fills her heart and soul. That is why in 2007 she began work on her debut CD which features a delicate blend of R&B dance grooves, love songs, and inspirational messages. “I want my music to move my listeners not just on the dance floor….but to encourage, motivate and heal, ” states RACHEL. “Singing is a natural high for me. It takes me to another realm. Those are the feelings I want my audience to experience too. I want to lead them on a personal journey of rediscovery. I really want to inspire each listener,” says RACHEL, who prefers to refer to her debut disc entitled “Love, Life & Relationships,” as ‘medication for the mind.

On her critically acclaimed 14-song independent disc the singer/songwriter introduces a new and exciting R&B sound with a splash of “old school” flavor. With powerful vocals and insightful lyrics, RACHEL delicately blends the smoothness of Anita Baker, the sensitivity and consciousness of Oprah, and the soul of Aretha Franklin, as she explores the deepest emotions within our heart and soul.

Signed to Urban Music Group in 2007, RACHEL’s early notoriety came about due to the success of her debut single “Let’s Fall In Love Again,” which reached #1 on the Billboard R&B Single Sales Chart in the spring of 2007. The single soon gained the attention of television shows such as WSVN’s (FOX) Deco Drive, as well as landing feature stories in the Miami Herald and Ft. Lauderdale Sun Sentinel. The single has generated airplay on a multitude of radio stations across the U.S., which landed it on the Mediabase Top 100 R&B songs chart. Now with the releas of the singles “Spend The Night” and “Don’t Ask My Neighbor” she is becoming a recognizable force,

Born and raised in Lufkin, Texas, RACHEL grew up like many of her diva idols singing in the church. RACHEL’s own musical journey began at the age of 6 when she started singing and studying piano. She sang in choirs and gospel groups while attending grade school through high school.

If you want to do social media you need to engage your target audience and treat them intelligently. That was the overriding message at a sold-out Entertainment Publicists Professional Society (EPPS) crowd at a media workshop on “How To Do Social Media.” It was sponsored by the International Cinematographers Union Local 600, Hollywood, CA.

“It is possible to measure ROI,” but according to Panelist Sally Falkow, Expansion Plus, “Campaigns take four to six weeks of research and strategy and can cost from several thousand dollars to millions. “We don’t go by retainer, but more by the project, because it really depends upon how much time is involved and how long your project runs,” she said.

Falkow was joined by a handful of social media experts, who offered tips and resources on “How To Do Social Media.”

“Movie fans and visitors love behind the scenes marketing of movies,” said Vice President Wayne Bennett of MOVIESET (www.movieset.com), which is based in Vancouver, B.C. The free membership site helps market movies via images, on-the-set interviews and constant blogging. Bennet, a 20 year TV and movie production veteran, uses his social media skills to assist television production and publicity departments.

http://www.youtube.com/watch?v=9OrBQjyPlIA

“You have to type what’s going on behind the camera for fans all over the world,”  Bennett explained. “It might be the director of photography on how he lit the shot, or in the case of Peter Jackson in King Kong, before Facebook, YouTube and Twitter; he was literally posting photos of prop guys, costume fittings with actors, on the scene location scouts activities and video blogs. Jackson built this buzz that topped a million fans, who were already engaged in the process and the movie by the time he finished it for distribution.”

The panel also briefly talked about Widgets, which can be placed on a site or blog, allowing interaction with the visitor without leaving the site. For example:  the Red Cross might have a widget on a blog, where you can donate directly to Haiti earthquake victims.

Panelists also recommended the funneling all your social media sites such as Facebook, Myspace, LinkedIn, Twitter on one portal such as http://www.tweetdeck.com, where you can organize your feeds and tweets.

“Nonprofit organizations do not tell there story very well,” said President Larry Eason, DotOrgpower, Los Angeles.  The digital strategy and communications firm helps dot orgs harness the web and new media to achieve their goals. He works with cause leaders to expand their sense of what is possible Online. He claims to be an evangelist for the power of Online story-telling to move the public, donors and influentials. “You need to treat your audiences intelligently when telling your stories,” explained Eason.

Eason pioneered the use of new media for the Public Interest Research Groups (PIRGs) starting a first-of-its-kind in-house media center, which was acquired by Virilion where he worked with cause and corporate clients such as eBay and Georgetown University.

“You need to target your community groups, mobile interaction, action platforms, and set your goal,” said Mac McLean, Click Communications, North Hollywood, CA. “Before forming Click Communications in May, 2007, McLean handled theatrical promotions, worked at a national advertising agency and did publicity for major studios.

Some panelists noted that 60 percent of the marketing campaigns are spent on social media strategy versus 40 percent on PR and Marketing. “It is one more layer of client management, but for a restaurant the goal is to get people in the door,” said Caroline Rustigian Bruderer, CEO of K-LINE 7 Co., Orange County.

While everyone thought the best way to market your film is social networking and the best marketing tool is Facebook with more than 400 million users other tactics surface.

“Every movie or TV project has a core audience, and the Internet is the most strategic way to get to those people,” explained MOVIESET’S Bennett. “This allows you to do the EPK and other advertising much later. The concept is Production is the new Promotion, and the sooner you engage your audience the sooner they are going to grab onto it, and follow the different phases to the point where you get to your last news release or airing. There will be much more information that surfaces to the top of Google than there would be in putting out a short release over six weeks.”

Entertainment companies and filmmakers are leveraging the power of social media by marketing their films to international audiences and building loyal audiences and communities around their work.

Another tactic mentioned are RSS feeds, which in layman’s terms stands for real simple syndication or officially “rich site summary for delivering regularly changing web content. All agreed that to increase web traffic PR pros need an RSS feed on their client’s website or blog to whoever subscribes or wants the content.