It is becoming harder to sell products to audiences due to the way they consume media. Traditional advertising (TV, radio, print) are being ignored as new technologies develop. Audiences want to be en… more →
zoemjameswrote 6 months ago: It is becoming harder to sell products to audiences due to the way they consume media. Traditional a … more →
wrote 6 months ago: There is a current argument that social networking should soon become part of the way the country is … more →
wrote 6 months ago: With the digitization of comics, retailers have been paranoid that sales of print copies of comics w … more →
wrote 6 months ago: Record labels have got themselves in a tizzy because they have started to lose money in the digital … more →
wrote 6 months ago: There a lot of aspects to Transmedia, the most popular being through storytelling. Storytellers can … more →
wrote 6 months ago: The digital age has given audiences a much larger choice of music. Record labels are churning out ne … more →
wrote 7 months ago: I don’t think much has changed with the audiences of films. We still have the same access to release … more →
wrote 7 months ago: In previous years, audiences were just given a programme to watch at it’s scheduled hour and t … more →
wrote 7 months ago: Monday 08/10/12 6.15 a.m. – awake to radio alarm (Radio 1) 6.45 a.m. – turn off radio and switch on … more →
wrote 9 months ago: Three things, well, maybe four actually. The Street Reads project I mentioned last week is a good … more →
wrote 9 months ago: I am looking forward to the readings and especially the online activities in this class. Reviewing … more →
wrote 1 year ago: artwork credit: Colin Matsumoto (Welcome to the first installment of Media Website Spotlight, a seri … more →
wrote 2 years ago: The panel was 1 of 200 of the 2500 proposed sessions to make the selection for SXSW 2011. As you c … more →
wrote 2 years ago: This application of Augmented Reality, developed for Boards Magazine by Theo Watson, Emily Gobeille, … more →
wrote 2 years ago: During the World Cup, the New York Times tracked Facebook data that measured, on a daily basis, the … more →
wrote 2 years ago: … more →
wrote 2 years ago: In preparation for the 2010 World Cup, Aididas launched Teamgeist (roughly meaning “Team Spiri … more →
wrote 2 years ago: RTL, a leading European entertainment network, used Augmented Reality to make its annual report an i … more →
wrote 3 years ago: The New York Times consistently excels at using interactive functionality to engage users in stories … more →