Blogs about: Interactive Strategy
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Travel Advertisers Pay Among the Highest Ad Rates
A study released this month analysed the average CPMs paid by various vertical categories of advertisers. The travel industry, which as reported in our Twitter stream earlier this summer, generates 8… more →
Criterion Global: International Media Buying Blog
Looking For A Spring Internship #GenYerForHire
maxesilver wrote 4 weeks ago: Just thought I would post a classified for myself today! I am looking for a Winter/Spring internship … more →
Travel Advertisers Pay Among the Highest Ad Rates
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criterionglobal wrote 4 months ago: A study released this month analysed the average CPMs paid by various vertical categories of adverti … more →
Job: Associate Interactive Strategist
Jackson Fox wrote 4 months ago: McKinney is looking for an associate interactive strategist to ensure interactive work is extraordin … more →
Mobile "Creeps" To Become Top Digital Media Priority
criterionglobal wrote 4 months ago: At Eyeblaster’s “Digital Experience Day,” last week, held at the beautiful TriBeCa Grand Hotel, impo … more →
BRANDS IN THE DIGITAL SPACE: IT’S TIME TO CHANGE
nycagrow wrote 4 months ago: By Gene Paek, Director of Interactive, NYCA. gpaek@nyca.com; http://www.nyca.com The year was 1999. … more →
Mobile Media Usage: Texting speaks louder than words
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criterionglobal wrote 5 months ago: A recent ComScore Mobile webinar, called Wired: Connecting to the Mobile Marketing Revolution, revie … more →
Looking for User Experience Strategist @ NYC
laxbmss wrote 5 months ago: Please forward resumes to laxmi@bmsoftsystems.com Need GC or EAD holders or US Citizens one of the w … more →
Hunch.com, a fresh way to gather deep insight to consumer lifestyles
Scott Southerland wrote 6 months ago: Huch.com is changing the way social media and advertising relate to one another. Using decision tre … more →
06. Needed Motivation
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jasonkallas wrote 6 months ago: The choice to empower consumers with information about your products and services is no longer an op … more →
01. Introduction
jasonkallas wrote 7 months ago: According to the Office of Advocacy, there are over 27 million small businesses in the US. It’s a hu … more →
Lessons in Media Ecology: Strategies + Eulogies for Big Media
criterionglobal wrote 7 months ago: President Barack Obama channeled the finest orators of the Roman Forum and Chicago Machine in select … more →
Mass Marketing is Passé: Segmentation Evolved
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criterionglobal wrote 7 months ago: by Dah-un Hau, dhau@criterionglobal.com As the lines continually blur between consumer and brand con … more →
Tolerate Ads or Pay for Content? UK Users Speak Out
criterionglobal wrote 7 months ago: A survey by KPMG in the UK finds that 60% of those polled said they would rather watch advertising o … more →
How to boost ecommerce conversions through advertising
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criterionglobal wrote 8 months ago: As our clients and colleagues know, Criterion Global’s ecommerce optimisation practise is on f … more →
Appropos of UK roll-out, Jeeves is back!
criterionglobal wrote 8 months ago: Ask.com has chosen to reincarnate the site’s famous butler in 3D, albeit this time accoutremen … more →
Yahoo profit plummets 78%; Advertiser minumums fail to curb display decline
criterionglobal wrote 8 months ago: Yahoo’s first quarter in 2009 showed drastic 78% profit declines, down to $118 million from $ … more →
Building Social Capital: Jobhunting Trends Boosting Social Networks' Prospects
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criterionglobal wrote 9 months ago: Job losses have led to substantial rises in social media usage, particularly for more professionally … more →
Online spending showing y-o-y slips
criterionglobal wrote 9 months ago: Online retail showed a significant drop in Feb 2009 from the month prior, and, no surprises, compare … more →
CRM 2.0 Report: Is your media communicating with your customers?
criterionglobal wrote 10 months ago: In the new terrain of online marketing, battles are won with information. Marketers who know their c … more →
