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adMarketplace solves search intent challenge with HP Vertica big data warehouse

The next BriefingsDirect bid data trailblazer interview examines how New York-based adMarketplace, a search syndication advertising network, has met its daunting data-warehouse requirements.

Learn here how adMarketplace captures and analyzes massive data to allow for efficient real-time bidding for traffic sources for online advertising. 1,620 more words

Dana Gardner

Hortonworks accelerates the big data mashup between Hadoop and HP Haven

This latest BriefingsDirect deep-dive big data thought leadership interview examines how Hortonworks is working with HP on improved management of very large — and very active — datasets. 2,546 more words

Dana Gardner