Blogs about: Internal Marketing

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How to implement a successful reactivation campaign part 2

JustUs Advertising wrote 5 days ago: Before you start a reactivation campaign you MUST first learn why your patients left.  DO NOT, I rep … more →

Tags: chiropractic marketing, Dental Marketing, Direct Mail, effective design, Personal Injury, Postcards, reactivation, chiropractic postcards, dental postcards

If you're going to navel gaze, why not look at someone else's?5 comments

kevinkeohane wrote 1 week ago: David Ferrabbee and I had lunch recently, and asked the question, what value do we add, really, as … more →

Tags: Brand, Brand engagement, digital engagement, Employee Communication, employee engagement, Employer Brand, hr and brand, Internal Communication, organisational communication

Real Time Branding, for REAL South African Brands. 1 comment

Nettles wrote 1 week ago: This is a bit of a quick post – but I know if I dont post it now, i never will. I just read th … more →

Tags: Real Marketing, Annette Muller, Online Marketing, Real Brands in South Africa, Customer Centric Approach, glacéau vitaminwater, online reputation management, offline reputation management, Phatset

Chiropractors... How to get more personal injury patients

JustUs Advertising wrote 3 weeks ago: If you area  chiropractor or work in a chiropractic office you know the value of every patient who i … more →

Tags: effective design, Marketing services, Advertising Done Right, Special Offers, chiropractic marketing, Personal Injury, chiropractic newsletters, how to get more insurance patients, Not a postcard

FOUR MISTAKES TO AVOID DURING DOWNTURNS

Kimberly Hellstrom wrote 3 weeks ago: by Melanie Warner It’s easy to panic during a downturn. As clients or customers shut their wallets, … more →

Tags: Business Downturn, business position, Layoffs, lowering prices, perceived value, short term financial plan, Value

Design Thinking

kevinkeohane wrote 4 weeks ago: It’s been around a while, but I think in these dark moments we should take inspiration from wh … more →

Tags: Brand, deign thinking, Design, employee engagement, Employer Brand, Internal Communication

BEYOND BONUSES: MOTIVATING YOUR MANAGERS

Kimberly Hellstrom wrote 1 month ago: Written by David Gebler Business Week’s Matthew Boyle recently wrote a column discussing the … more →

Tags: Business Culture, business high performance, Business Strategy, Company Culture, engaging employees, managers motivation, motivating employees

Smart Business owners making stupid mistakes

JustUs Advertising wrote 1 month ago: It is hard to choose advertising for your business especially in this economy.  Just Remember advert … more →

Tags: Direct Mail, effective design, Marketing services, Buying from a Media Rep, Postcards, Advertising Done Right, Special Offers, chiropractic marketing, Dental Marketing

Chiropractic Patient Education recognizes Women's Healthcare Month

mymarkit7 wrote 1 month ago: You Go Girl! This month is all about honoring the women in our lives!  Let’s bring to light the heat … more →

Tags: Chiropractic, chiropractic marketing, Chiropractors, New Patient Referrals, Patient education, Patient retention, Practice Development, Marketing, women's healthcare

A Picture is Worth a Thousand Words

cathleenmccarty wrote 1 month ago: Framing Internal Communications with Symbols and Branding Symbols are the most rudimentary form of … more →

Tags: Branding, internal communications, IT branding, Symbols

Gone Fishing

JustUs Advertising wrote 1 month ago: Gone Fishin’ Many business owners make the same mistake when it comes to marketing and adverti … more →

Tags: Direct Mail, effective design, web email, Marketing services, Advertising Done Right, Special Offers, Direct Marketing Results, chiropractic marketing, Dental Marketing

Its time for us all to deliver our Brand Promise

phildarb wrote 1 month ago: So, British parliament is learning about branding?  Or at least one of it’s fundamental princi … more →

Tags: Brand, brand character, Brand Development, Brand Discovery, Brand Model, Brand Name, Brand Promise, Branding, Brands

Employer branding is dead. Long live employer brand!

kevinkeohane wrote 1 month ago: Good session this morning in London where SAS presented a view on where organisations can go from he … more →

Tags: Brand engagement, Coca-Cola, Employer Brand, Employment Brand, internal communciations

Persuading your CFO to invest in marketing

Loredana Niculae wrote 1 month ago: B2B budgets are going down, and still CFOs wonder what is the next process for which they should cut … more →

Tags: B2B Marketing, marketing best practice, Business to Business, General, HOW TO?, Marketing Planning, Objectives, Company: Marketing, marketing investing

Systematic Engagement - Get the word out...literally.

dentalreferralmarketing wrote 2 months ago: Word of mouth starts with actually speaking.  For word of mouth (referral) marketing to work, an ini … more →

Tags: systematic engagement, word of mouth

What is the meaning of life – your company’s point of view

Loredana Niculae wrote 2 months ago: Every year the CEO hands down the revenue goals in the annual business plan. Everyone scrambles to m … more →

Tags: marketing best practice, General, HOW TO?, Marketing Planning, Objectives, Strategy, Business Management, Business Plan, Marketing Management

Don’t forget to invest in marketing these days...

Loredana Niculae wrote 2 months ago: …even if you’re quite busy dealing with the mighty crisis! J Which is perfectly understandable … more →

Tags: marketing best practice, General, Marketing accountability, Marketing Planning, Marketing Results, Marketing ROI, Objectives, Strategy, Crisis Management

Over-specialisation kills1 comment

kevinkeohane wrote 2 months ago: I’ve banged on (in this blog and relatively recently in Communication World) about how over-sp … more →

Tags: Employee Communication, Internal Communication, Brand engagement, employee engagement, hr and brand, Employer Brand

Bad Economy... How to build your practice

JustUs Advertising wrote 2 months ago: Many practices shrink their marketing budget when the economy slumps, hoping to use the money in … more →

Tags: Direct Mail, effective design, Marketing services, Postcards, Advertising Done Right, Special Offers, Direct Marketing Results, chiropractic marketing, Dental Marketing


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