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Blogs about: International Strategy

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Module 2 - Strategic Choices

Dr Faisal wrote 1 week ago: Module 2: Strategic choice Strategic choices are concerned with decisions about the future of the or … more →

Tags: MGT8002, Dr Faisal, SEGi College Subang Jaya, MBA, Postgraduate, Part-time, USQ, Strategic Choices, Business Level Strategy

-Bahan kuliah Bisnis Internasional-

gakmesti wrote 1 month ago: Bahan kuliah dari Buku International Bussiness ; The Challenges of globalization. Pearson Internatio … more →

Tags: Referensi, Globalization, cross cultural bussiness, Bussiness Ethics, economics systems, International Trade, Foreign Direct Investment, international monetary system, International Opportunities

Burberry’s Internation Strategy

tortora wrote 1 month ago: For a while, as the economy suffers, Burberry has been rethinking their international strategy. With … more →

Tags: Fall 09, Alison Stewart, Internet Marketing, Burberry, Ferragamo

Prime View looking to take over E-Ink, in hopes of dominating emerging e-paper market

tortora wrote 1 month ago: A small Taiwanese company Prime View International, or P.V.I., is headed towards success as it expan … more →

Tags: Fall 09, Aileen Gutch, electronic book readers, e-paper, global market

Considering International Expansion ??

The MLC Strategist wrote 1 month ago: China, Malaysia, Europe, Mexico – while considering international markets, many key determinan … more →

Tags: Strategic Planning, Facilities Planning, Strategy

Are online communications preferences homogenizing?1 comment

gentrylassiter wrote 2 months ago: When I started this blog, I had intended to focus on PR almost exclusively. But as I review the data … more →

Tags: Cultural differences, Digital Campaigns, Integrated Marketing Communications, Integration, International PR, international social media, Public Relations, Publics, special needs populations

international go-to-market strategies

intlalliances wrote 7 months ago: Virchow Krause hosted another breakfast briefing, this time on international go-to-market strategies … more →

Tags: Global Business, International Business, World / Business /, Channels, Distribution, Go to market strategies, virchow krause

JetBlue eyeing more international partners

tortora wrote 8 months ago: On Tuesday at the JPMorgan Aviation & Transportation Conference, the chief executive of JetBlue … more →

Tags: strategic alliance, Jetblue, Aer Lingus, Lufthansa, Swiss-Air, consumer expectations, customer's cultural values, partnership

It's a (Red) Bull Market

tortora wrote 8 months ago: Red Bull is an energy drink that is sold by Red Bull GmbH internationally. In 2006, more than 3 bill … more →

Tags: Jenna Conforti, Competitive advantage, Red Bull, International Marketing, marketing strategy

Puma Jumps On Acquisition Talk

tortora wrote 10 months ago: This article dates back to April of 2007 when Puma sportswear was in need of a boost.  The German ba … more →

Tags: Ashley Betteker, international company

Wine in New Zealand.

tortora wrote 1 year ago: Throughout New Zealand there has been a steady rise in the country’s wine industry. Even though last … more →

Tags: New Zeland, Wine Industry

The Globality Reality

Jalal Alamgir wrote 1 year ago: There’s a new book out by BCG consultants called Globality. The idea is that doing business is … more →

Tags: global strategy, Globalization, Business Strategy, mid-market firms

The Essential International Marketer Perspective - Why Use International Internet Marketing?

careerinformation wrote 1 year ago: The most important part of modern business strategy is to think on a global scale, however this does … more →

Tags: Business Tips, Business, Website, INTERNATIONAL, Marketing, Online Marketing, Internet Marketing, International Internet Marketing, International Marketer

Growing Domestic Markets from International Innovations1 comment

Cindy Carpenter wrote 1 year ago: My colleague, Matt Sullivan, showed me an article in Fortune about how John Deere is selling tractor … more →

Tags: International Business, global strategy, Innovation, John Deere, Mahindra-Mahindra, Pune


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