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Blogs about: John Kovacevich

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The inside scoop on the Tendo View redesign

amtendo wrote 1 year ago: In January 2008, we redesigned Tendo’s monthly email newsletter, The Tendo View. If we developed a n … more →

Tags: eMail Marketing, Metrics/Web Analytics, Tendo View, Metrics

Web redesign tip: show your readers what’s coming

amtendo wrote 1 year ago: Planning changes to your site? Give your web visitors a peek behind-the-the scenes. Use it as an opp … more →

Tags: Web Content, Design

Who’s on LinkedIn vs. Facebook?1 comment

amtendo wrote 1 year ago: Everybody is buzzing about social media and what it can do for your company. With anything that … more →

Tags: Web Content, Metrics/Web Analytics, Social Media, Metrics, LinkedIn, facebook

Web headline lessons from The Onion2 comments

amtendo wrote 1 year ago: Lots of us here at Tendo read The Onion, the fake newspaper with the funny headlines. (The link to t … more →

Tags: Web Content, content strategy

How much is your content worth?2 comments

amtendo wrote 1 year ago: There’s a terrific piece in the March issue of EContent Magazine by Ron Miller called “How Muc … more →

Tags: Web Content, Blog, content strategy, Metrics/Web Analytics

Keys to viral marketing success

amtendo wrote 1 year ago: Brian Morrissey has a good piece in ADWEEK’s January 7 issue called “The Rules of Viral Web Success, … more →

Tags: Web Content, content strategy

Making your content modular

amtendo wrote 1 year ago: Travelling this week, I finally got caught up on some reading, including EContent magazine’s annual … more →

Tags: Web Content, Content Management Systems, content strategy, Custom Content

Too old for MySpace and Facebook?2 comments

amtendo wrote 2 years ago: Let’s just say that I’m north of 30 and south of 50…but does that make me too old to use two of the … more →

Tags: Web Content, Target Audience

To comment or not to comment2 comments

amtendo wrote 2 years ago: I’ve noticed a change in my own Web behavior. More and more, when I finish reading something online … more →

Tags: Web Content, Custom Content

5 content considerations when implementing Web 2.0 strategies

amtendo wrote 2 years ago: 1. Capability vs. strategy Just because you CAN deploy a certain Web 2.0 technology doesn’t mean you … more →

Tags: Web Content, content strategy

Explain things to your users

amtendo wrote 2 years ago: Lots of websites use so many acronyms and “inside” language that you need your own special glossary … more →

Tags: Web Content, content strategy

The lesson from Google’s latest blog controversy

amtendo wrote 2 years ago: Google is in hot water this week because an employee voiced a political opinion on a corporate blog. … more →

Tags: In The News, Web Content, content strategy


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