Blogs about: John Willshire

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Artefact cards

Matt Sheret wrote 11 months ago: A little while back John Willshire got in touch about testing out some of his Artefact Cards, a prod … more →

Tags: Matthew Sheret, PaperFuture, Artefact cards, smithery

Back to Basics Marketing - "Make Things People Want"

SULLY wrote 11 months ago: This excellent post from John Willshire re-inspires Marketeers. Consumer / customer insight and unde … more →

Tags: Marketing 2, account planning, advertising, Brand, Brand Management, Branding, Business, Bussiness, Consulting

Back to Basics Marketing - "Make Things People Want"1 comment

SULLY wrote 11 months ago: This excellent post from John Willshire re-inspires Marketeers. Consumer / customer insight and unde … more →

Tags: Marketing 2, advertising, Brand, Innovation, Future, Marketing 3, Creativity, IdejaX, Planning

more 2012 tamagotchi

jameshogwood wrote 12 months ago: Having seen this today, I thought I’d post a few more potential examples of 2012 Tamagotchi. M … more →

Tags: 2012 tamagotchi, Nike+ FuelBand, smithery, Artefact cards, serendipitor, Tweetfuel, bored of dashboards

things people want

theawkwardstag wrote 1 year ago: This is somewhat of a stupid post to write as there’s not much I can say.  The picture to the … more →

Tags: Too much information, advertising, Brands, things people want, make things people want, Branded Utility

Google Firestarters : Intellect trumps intellectual property.1 comment

philadams1 wrote 1 year ago: Scriberia sketch of John Willshire's Firestarters presentation Process increasingly gets in the … more →

Tags: Corporate Culture, Food for Thought, Making & building, Process, Intellectual Property, Google, Firestarters, Neil Perkin, IP

Brand Chauvinism and the cross-tab problem

jimcaig wrote 2 years ago: Really enjoyed John Willshire’s take on what media planning is, or rather should/might be. The … more →

Tags: Work, Behaviour, Planning, Perspective, tgi, media, agency

What is media planning?

Audwina wrote 2 years ago: Feeding The Puppy is the blog nom de plume of John Willshire, chief innovation officer at PHD. One o … more →

Tags: media planning and buying, PHD media agency

John Willshire on invisible planners

marktylerb wrote 3 years ago: Some interesting thoughts on the role of planning from John here. Planning should only be noticed wh … more →

Tags: interdependence & collaboration, Planning, bobt, willsh

Highly creative music video

richardacton wrote 3 years ago: I first saw this on John’s blog. Here is brilliant example of creativity with no budget. … more →

Tags: PhD, Creative, Music, Webcam

Advertising Fireworks, Social Bonfires

richardacton wrote 3 years ago: Our good friend John Willshire, who works as Head of Innovation at PhD London has been writing about … more →

Tags: Social Media, PhD


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