Blogs about: Johns Creek Advertising
Sampling is By Far the Best Marketing Technique
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Scott Dunn wrote 1 year ago: Are you giving away the farm when you give away some of your product? Are you giving away your secre … more →
How To Take Your Brand Global, Virally!
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Scott Dunn wrote 1 year ago: As most of you know who read my blog, I am not a huge fan of viral marketing. It is not that I do n … more →
The Quest for Mediocrity: Guides for the Cautious Manager. Part Two
Scott Dunn wrote 1 year ago: We’ve given you the first five Guides: Don’t innovate, don’t try to relate to your staff, don’t try … more →
What Is Your Brand and Company Worth?
Scott Dunn wrote 1 year ago: Are you thinking about an exit strategy? Is your biggest asset—your nest egg—wrapped up … more →
The Black Hole of Marketing is in the Middle
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Scott Dunn wrote 1 year ago: A perceptual map of any category will include a few dominant players, some specialty niche entries, … more →
The Four Rules of Successful Advertising
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Scott Dunn wrote 1 year ago: Traditional textbooks cite the four essential “P’s” of marketing: Product Pr … more →
Is Your Customer Always (or Just Sometimes) Right?
Scott Dunn wrote 2011 years ago: “When in the course of human events, it becomes necessary for one people to dissolve the political b … more →
