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Keyword Research- Online Marketing Plan- Step2

Discuss your keyword strategy with your Online Marketing Vendor. To make sure you have one in place, go through the article below and see how that will help. 668 more words

Online Marketing Plan

The Basics of Keyword Research

Pay-per-click campaigns and search engine optimization for organic search begin with targeted keywords. Keywords, or the words your customers and potential customers use to search your product, are the base of your digital marketing efforts. 541 more words

Search Engine Optimization

3 Mindset Shifts: Get More SEO Out Of Your Content Marketing

Google is constantly working to provide users with a better experience, and marketers are constantly trying to adapt to these changes. Content-based SEO creates a compelling blend of authentic content and search engine eye-candy, but it also necessitates mastering both worlds (content marketing and SEO) instead of trying to rely on just one. 1,065 more words


Chapter 3: Keyword Competition Analysis

There’s only one thing left to do: check out the competition on Google’s first page.

If you see a page littered with authoritative, bid brand results, you might be better off moving to the next keyword on your list. 1,745 more words

Keyword Research

Chapter 4: Turning Keywords Into SEO Content

So you’ve worked hard on the keyword research process and put together a list of lucrative, low-competition keywords.

Now what?

Well, it’s time to take that lifeless group of phrases and turn them into living, breathing pieces of content.

Keyword Research

Chapter 2: How to Use the Google Keyword Planner

Fortunately, the SEO Gods have given us an awesome (free) tool that tells us almost all of the information we need to make informed decisions about which keywords are best for our business. 1,719 more words

Keyword Research