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A look at social media measurement tools

In this new age of social media, brands are acknowledging the increased importance of an online presence. However, social media campaigns are very different from traditional advertising or marketing campaigns. 768 more words

Assignment Topic

Foursquare's redesign will make expertise the new gamification

Foursquare has been in the process of transitioning away from the check-in for much of the year,  after splitting its product into two standalone apps, with the focus of the flagship product being discovery. 489 more words


Brand & Industry Ambassadorship ~ How Not To Be A Social Media Wanker

To be an inclusive and effective ambassador for one’s own brand, yet be effective for the larger industry or niche I believe one should be as inclusive as possible. 844 more words

Social Media

Online Harassment & Trolling On Twitter ~ How Not To Be A Social Media Wanker

It’s odd that a person that claims the title of Doctor would engage in online harassment and threats, but amazingly enough it does happen.

The Doctor claims to be interested in education, so I hope she finds my whole series, … 177 more words

Social Media

There's an App For That!

The most common excuse for not keeping up with social media platforms is lack of time to give attention to all of them throughout the busy work day, but now you don’t have to! 342 more words

Event Planning

7 Digital Tools to Help Every Business

The whole digital marketing/social media/measurement thing takes time if you’re going to do them right – it’s one of the biggest things I hear people complaining about. 688 more words