Blogs about: Know Your Audience
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The art of referral networking
The art of referral networking A few years ago, I attended a networking lunch where I encountered a woman (I cannot even say I “met” her) who, upon arriving, literally threw her cards down at every pl… more →
Talk to the Human™
Social Media Audience
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wrote 1 day ago: Those of you in business management wear many hats, but we need to keep a specific audience in mind … more →
Know Your Audience: Monday Tip
wrote 2 days ago: image via http://thinksmartdesigns.blogspot.com Ask anyone what their favorite word or words are. Th … more →
Business Blogging: Knowing Your Audience
wrote 6 days ago: Photo credit: Ken Douglas I’ve been writing since I was ten. Okay, actually I learned to writ … more →
Who Do You Write For? Why?
wrote 1 week ago: Before human cultures became overpopulated and almost entirely urban, many forms of writing interact … more →
The Five Star 5 - See, Leadership Can Be Simple!
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wrote 1 week ago: Sometimes as leaders, coaches, or people of influence in general, we over think how to motivate team … more →
R-E-S-P-E-C-T
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wrote 1 week ago: Awhile back, someone very close to me told me that he doesn’t think I respect him. That knocke … more →
Presentation SUIT - Know when to be yourself
wrote 3 weeks ago: This one may seem a little odd and a little counter intuitive. We are always told to be ourselves. … more →
Means to an end
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wrote 3 weeks ago: Some years ago, I worked with a woman who would invite me to lunch every so often. We weren’t … more →
The SF Chronicle Doesn't Understand Why It's the Problem
wrote 1 month ago: News media whipped up a huge furore several weeks ago about the sequester causing flight delays beca … more →
Make the Complex Simpler, Part II - Removing Obstacles to Action
wrote 1 month ago: Bump’s CEO explains Cognitive Overhead: why we expect too much from our audiences, and how to … more →
The secret to cold calling
wrote 2 months ago: I got another cold call yesterday, one of the dozens I take every week at work. If I spent the reque … more →
Feel the love--Carlo's part 2
wrote 2 months ago: Following up on last week’s post, Fran the man, my two-hour wait at Carlo’s Bakery was r … more →
Lessons from a Comedian: 4 Beliefs to keep you on stage and in the spotlight
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wrote 2 months ago: Last night I went to a one-man show – an off-off-Broadway deal. And it was…. a bit … more →
Penney for your thoughts?
wrote 2 months ago: Well it’s about time. This is why people lose faith in leadership and corporate America. Sure, … more →
The Hard Facts About Audience, for Writers
wrote 2 months ago: You know how writing manuals often advise you to “know your audience”? It’s a very … more →
Is "Virgin America = Delays" The Unintended Message? (updated)
wrote 2 months ago: Companies need to be careful with the unintended associations they create I saw this message in my F … more →
Screw the Polar Bears: How to Effectively Frame "Greater Good" Messages
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wrote 2 months ago: New Research Is Clear – Appealing to Americans’ Sense of Independence Works; Appealing … more →
Your (businesses) First Step Towards Social Media
wrote 2 months ago: In a world that is increasingly dominated by online culture, can you afford not to be involved? Soci … more →
Who Are You Writing For?
wrote 3 months ago: It’s the first thing you learn in journalism school: know your audience. Before you even start … more →
