Tags » Lead Capture

Automating the Sales Process, from Lead Capture to Revenue

Many large companies have embarked on lead-to-revenue (L2R) automation programs over the past few years, taking advantage of the plethora of new marketing automation technologies to increase marketing’s effectiveness. 397 more words

Thought Leadership

3 Week Crash Course: How To Master Your Event Marketing ROI

Rethinking How You Do Event Marketing
Are you looking for fresh ways to attract more qualified leads to your tradeshows and events, and convert them into sales? 643 more words

Data Collection Tools

Google Analytics Custom Dashboard and Reports Metrics

Spent the whole day building up Google Analytics Custom Dashboard and Reports for a local business that aim to capture leads online. When we first got this project we’ve conducted initial seo research and found out the site wasn’t optimized well with a bad site architecture, so I’ve recommended that we will do a site redesign to fix all on-site issues and improve the on-site SEO of the site. 815 more words