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Fix These 4 Problems on Your Blog to Maximize Search Engine Optimization

1.   Make It Useful

Write about something that will provide value to the person reading it. Write with your audience in mind. Keep the writing simple but professional. 394 more words

Law Office Management

How to Increase Your Engagement on Facebook [INFOGRAPHIC]

If you’re using Facebook to “sell” your practice, you are probably disappointed in your results.  You see, Facebook is about engagement and anything that smacks of a hard-sell is usually tuned out. 129 more words

Law Office Management

Serve Up a Strategic Marketing Approach

Here it is more than halfway through the year and a lot of you who began 2014 committed to changing your marketing approach now realize “wow, nothing has changed.” 831 more words

Law Office Management

Ethics Gone Wild: TX Bar Says "Non-Lawyers" Can't Be Chief Officers of "Non-Lawyer" Functions

When I read the Texas Bar Association’s Ethics Opinion no. 642, as issued by the Professional Ethics Committee of the State Bar of Texas, I was stunned. 913 more words

Law Firms

parissocialmedia reblogged this on parisgetssocial and commented:

They say everything is bigger in Texas, evidently this applies to mistakes as well. Let's hope the Texas Bar Association comes to its collective senses soon, otherwise I fear the state will experience an exodus of qualified legal marketing professionals who will be on the look out for greener and more reasonable pastures.

10 Insights You Want to Gain from Your Social Media Monitoring

If you are participating in social media for your law firm, you should also be monitoring whether or not your time investment is paying dividends. 298 more words

Law Office Management

Making These 3 Errors in WordPress Makes Your Law Firm’s Blog Less Effective

Here are three common WordPress mistakes that will make your legal website less effective than it should be:

  1. Posting content that is not unique, engaging or well designed.
  2. 152 more words
Law Office Management

What BigLaw can learn from Apple

Numerous media outlets have reported today that “Apple recruit one of the watch industry’s most important sales execs”, as Jon Fingas (@jonfingas) described it in Engadget. 506 more words

BizDev