Tags » Loyalty Program

Mogl nabs $11M because getting cash back after a tasty restaurant meal won't ever go out of style

Mogl’s loyalty program is as simple and attractive as can be: spend money, get cold, hard cash back.

The San Diego, Calif.-based startup that’s been around for four years lets its users spend money at partner merchants, mostly restaurants and bars, and get various percentages of the money they spend back every month. 669 more words


Retailers That Get the Value of Loyalty Programs

As we have noted before, several retailers have dropped or cut back on their customer loyalty programs. And we have questioned the wisdom of those decisions — especially in today’s highly competitive cross-channel marketplace. 28 more words
Part 3: Targeting Customers And Gathering Information

Hotel, Motel, Or Inn? Picking The Right Place To Stay

A great hotel turns your vacation into a fantasy. Staying in a hotel that is too expensive can strain your budget which will take away what can be spent on other fun things you wanted to do. 647 more words

Walser Rewards - The re:sults

In case you are curious, we get serious results at re:member group. Walser Automotive Group teamed up with the us to create Walser Rewards a few years ago. 84 more words

Starbucks' 2014 Holiday Initiatives

The Starbucks Leadership Experience conference was held this past weekend in Seattle where over 2,000 district managers shared customer initiatives to elevate the Starbucks holiday experience. 338 more words

Global Market Buzz

Loyalty Marketing Do's and Don'ts, Part l


  1. Ramp Up Redemption: Targeted messaging is the top tool for encouraging reward redemption from your customers. Gap is a prime example of this tactic. Gap often sends out personalized emails to their loyalty members reminding them of unused rewards, enticing their customers to return for purchases.
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Tips for Safe Online Shopping

Everybody knows online shopping is more convenient, fast, and simple. It is a type of business, where one can buy and sell the products and the services through the Internet. 533 more words

Conventional Shopping