The Wise Marketer A report by the Cornell Center for Hospitality Research has highlighted ten principles that make it more likely that loyalty programmes will actually develop loyal customers. Accordi… more →
The Loyalty Workerwrote 14 hours ago: Megan Pacheco There are few different schools of thought when it comes to credit – especially when w … more →
wrote 23 hours ago: As I dine around the island, do you see what I see? I mean those curious little signs by the cash re … more →
wrote 2 days ago: This is the most awaited and most exciting news for all of you makeup junkies and ME! You’re … more →
wrote 3 days ago: As much coffee as I drink it’s about time I got myself a Starbucks card. Sheesh! I don’t … more →
wrote 3 days ago: Exciting news for BillAway, our first donations partner, Real Tennis Cares has officially launched! … more →
wrote 3 days ago: Hey coffee lovers! Right now at Starbucks, you can get an absolutely free Tall cold beverage (includ … more →
wrote 4 days ago: Loyalty programs come in many sizes and shapes. Many can be stacked or combined to give the consume … more →
wrote 4 days ago: So it was announced this week that your phone records and emails are being looked at by the governme … more →
wrote 5 days ago: Is a Discount really the best Reward? AN article on a news website this week has published the resul … more →
wrote 5 days ago: An article in The Wall Street Journal announced today EcoValuePoints, whom I previously mentioned in … more →
wrote 5 days ago: Mobile loyalty card provider Belly may be getting in bed with the big retail chains, but it hasn’t f … more →
wrote 1 week ago: So I decided to start using coupons and asked a few friend … more →
wrote 1 week ago: Making friends: It’s a fact – it costs your business 5-10 times more to attract new cust … more →
wrote 1 week ago: By Parul Gupta It is always said that, “women are more loyal than men”. This is not univ … more →
wrote 1 week ago: This weekend, my husband and I are visiting Ithaca, NY for our college reunion. I’m incredibly … more →
wrote 1 week ago: Often retailers and other organizations don’t understand how banks make money on credit products off … more →
wrote 1 week ago: Participation is its own reward, but public recognition is better. Build a system of rewards and ach … more →
wrote 2 weeks ago: I’ve been a Beauty Insider at Sephora for years which has been cool because, for every dollar … more →
wrote 2 weeks ago: As I mentioned before, it is vital to built great mobile experience. To complete that experience and … more →