On December 28, 2011, HealthLeaders Media published a story written by Marianne Aiello about The Brattleboro Retreat and the resurgence of its brand after a failed attempt at re-branding via a name ch… more →
The Healthcare Marketerwrote 1 month ago: Healthcare marketers should stand up and defend the value of hospital advertising. We should not be … more →
wrote 11 months ago: Marketing must take the lead in patient experience. Marianne Aiello recently wrote an article for He … more →
wrote 1 year ago: On December 28, 2011, HealthLeaders Media published a story written by Marianne Aiello about The Bra … more →
wrote 2 years ago: When marketing your community hospital’s services to gain referrals, focusing your efforts an … more →
wrote 2 years ago: Physician rating websites provide community hospital marketers the opportunity to engage with patien … more →
wrote 3 years ago: Check out Marianne Aiello’s very entertaining article recapping her take-aways from her trip t … more →
wrote 3 years ago: Another good day today at CBM 2010. One of the great things about coming to this conference is recon … more →
wrote 3 years ago: Yesterday I learned that Mark Shelley (Lexington Medical Center, West Columbia, SC) and I will be pr … more →
wrote 3 years ago: Last week I wrote a post about Vermont’s proposed ban on hospital advertising. Here’s th … more →
wrote 4 years ago: (Post by Dan Dunlop) Today I received the latest edition of Healthcare Marketing Advisor. I have a s … more →
wrote 4 years ago: Today I received the latest edition of Healthcare Marketing Advisor. I have a special interest in th … more →