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Blogs about: Market Culture In Action

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Will Apple maintain its culture when Steve leaves?

Christopher Brown wrote 1 month ago: I had an interesting discussion last night in relation to what our company does, help senior leaders … more →

Tags: C-Level Quotes on MarketCulture, Culture Change and Social Media, Customer-Centricity, Innovation

Why companies must embrace customer complaints

Christopher Brown wrote 5 months ago: Customer complaints can often be a source of angst and negativity for businesses. What are they comp … more →

Tags: Customer Satisfaction, market culture, Customer complaints, Customer Service

Best Buy, GE & EMC: Using Social Media to change their internal cultures

Christopher Brown wrote 8 months ago: I just read a great post by Jeremiah Owyang that included this video on how best buy are using socia … more →

Tags: Culture Change and Social Media, Culture change, LinkedIn, Social Media

Why culture inhibits social media success in big business4 comments

Christopher Brown wrote 8 months ago: There was some great discussion last week at the Web 2.0 conference on “Why social media fails … more →

Tags: social media marketing, LinkedIn

Ford: Transforming market means transforming marketing4 comments

Peder wrote 1 year ago: On a recent airport layover I picked up a copy of Business Week with picture of a Model T on the cov … more →

Tags: Car, Branding, Ford, Reorganization, leadership

Collaboration Needed by Workers Too

Peder wrote 1 year ago: On my way in to the office today I heard an interesting story on NPR.  Apparently services have popp … more →

Tags: Innovative Thought, Collaboration

Recession? Time to grow the business!

Peder wrote 1 year ago: In an article entitled Seven Winning Tactics During a Downturn, MarketCulture chairman Linden Brown … more →

Tags: Innovative Thought, publications, Published Articles, Article, Seven Winning Tactics during a Downturn, recession, customer

JetBlue uses Twitter - Listens to Customers, Grabs New Business6 comments

Peder wrote 1 year ago: Part of the reason I haven’t been blogging as much as I should be is because I have been … more →

Tags: Innovative Thought, Fast Company, Jet Blue, twitter, SXSW, jeremiah owyang, Newsweek, CIO Insight

An Individual Also Has A Market Culture

Peder wrote 1 year ago: So often we talk about a Market Culture as being something that an organization (company, business u … more →

Tags: Innovative Thought, market culturalist, Components, Individual

Retroactively Introducing the "Market Culturist"1 comment

Peder wrote 1 year ago: In my last post I introduced the term “market culturist.” In case you’re wondering … more →

Tags: market culturist, Mark Cuban, Church of the Customer

Permission Marketing Becomes Imposed Marketing

Peder wrote 2 years ago: In reading a post on Viral Garden which spoke further about Facebook’s trials with Beacon ads. … more →

Tags: Market Culture Inaction, Skype, facebook, superior value, Profitability

In-Stadium Collaboration

Lucas Coffeen wrote 2 years ago: Last week, in the midst of the New England Patriots run for the second ever undefeated season in the … more →

Tags: Boston, patriots, Collaboration,

Sean Gallagher speaks at the CEO Club of Boston

Peder wrote 2 years ago: Last month our Chief Value Delivery Officer, Sean Gallagher, spoke at the CEO Club of Boston (anothe … more →

Tags: Affiliations, Boston, Public Speaking, measurement, Training Services, DNA, profitable, ceo club, Sean Gallagher

Pricing Yourself Out of Your Market - The Sandwich Microcosm1 comment

Peder wrote 2 years ago: I had an interesting little experience as I stood in line at one of my favorite little delis this af … more →

Tags: sandwich microcosm, Pricing, Pricing Strategy, Consumer Insight, competitor awareness, collaborative approach,

MarketCulture Strategies Congratulates Telstra on Customer Recognition1 comment

Peder wrote 2 years ago: As a first post on this blog, I thought it might be fun to start with a success story. A couple mont … more →

Tags: Client News, Press Releases, Press Release, Telstra, Congratulations...!


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