Blogs about: Marketing 101
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Social media is not for everyone
Social media is not for everyone. That is not a popular statement among some in the marketing field. If you are deep into social media the tendency is believe that it will work for everyone. … more →
Key Elements
The Not-So-Secret Life of Your Marketing Professional
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wrote 12 hours ago: You’ll probably be pleasantly surprised at what your marketing professional can do for you Wha … more →
Is Twitter Worth My Time?
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wrote 4 days ago: Do I have to use Twitter to market my business? You ask this every time you think about adding Socia … more →
5 Companies Changing The Online Shopping Experience
wrote 4 days ago: by G.B. Oliver On Monday, CNBC published their list of 50 companies that they feel are “disrup … more →
How to Get in Your Customers’ Pocket
wrote 5 days ago: Your customers increasingly browse, shop, and buy their travel via mobile devices. Unfortunately, ge … more →
Don’t Make a Brand Promise You Can’t Keep
wrote 6 days ago: My wife and I bought our cozy home thirteen years ago from a retired couple that used it as their we … more →
How to Factor Your Labor into Your Prices So You Actually Make Money
wrote 1 week ago: By G.B. Oliver Pricing is a critical component of marketing. Before you start envying the volume of … more →
On Men, Elevator Speeches, and Market Segments
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wrote 1 week ago: At the 2012 ILA Conference in Peoria, a librarian told me about a frustrating experience she’d … more →
Is Your Online Shop Taking Advantage of the $4.7 Billion Market for Grad Gifts?
wrote 2 weeks ago: by G.B. Oliver A 2012 survey by BIGInsight showed that Americans will spend more than $4.7 billion o … more →
Video is the Yang to Social Media's Yin with These Easy Apps!
wrote 2 weeks ago: First, a disclaimer. I am new to the video scene. These are observations and suggestions from what I … more →
New Trend: Selling Your Products in Online Magazines' Marketplaces
wrote 2 weeks ago: by G.B. Oliver Are you really thinking outside the box when it comes to where to sell your products? … more →
Why Mobile Matters for Travel Marketers
wrote 2 weeks ago: Anyone who’s read this blog (or the main blog), knows that I think mobile’s going to be … more →
Mother's Day Marketing Ideas for Your Online Shop
wrote 3 weeks ago: by G.B. Oliver The North American Mother’s Day holiday (May 12th) is one of the biggest buying … more →
The 3 Mistakes Small Businesses Make When Creating a Website
wrote 3 weeks ago: So you have decided you need a website! All of a sudden you are faced with a few choices, which we w … more →
How to Make Your Online Store's Sections More Appealing to Busy Shoppers
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wrote 3 weeks ago: by G.B. Oliver Last week I wrote about altering your shop sections/categories to make them more in s … more →
The Key to Social Media Success
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wrote 3 weeks ago: Few businesses have faced as much competitive pressure over the last decade as travel agents. Those … more →
How to dig for gold from your very own clients
wrote 4 weeks ago: Many businesses detest to open up their doors and listen to their customers. They find the prospect … more →
Marketing 101
wrote 4 weeks ago: If you want to keep your audience engaged, give them what interests & impresses them instead of … more →
How to turn “business as usual” into a great story
wrote 1 month ago: Getting media outlet to pay attention to your business seems like an impossible-to-solve puzzle. I c … more →
10 Ways to Get Noticed
wrote 1 month ago: In creating and building an online presence, ultimately we want to stand out, get noticed and be rem … more →
