Tags » Marketing And Branding

Encounters from The Surgical World

Story time with Halisee yet again ;-)

Though it’s a different kind of story this time round. One that has not been told by many. A narrative about some of the most talented people you will ever get to meet. 446 more words

Halisee

Why after-sales service lacks the sting…….?

After-sales service is often seen as necessary devil and not many organizations think about the impact it has on revenues and customer satisfaction. This is despite the fact that dealers and OEM’s margins on the virgin equipment may be less than 2-3% of the final price, while parts revenues can hover around 25++ margins. 494 more words

Business And Management

Late but not too late; late market entry strategies

Nobody remembers the second person who climbed Mt. Everest or set foot on moon. Why? Because we have a culture in which only the pioneers are revered. 583 more words

Business And Management

Frugal branding approaches

How do companies with low investment attain High Impact!.  Companies are realizing there smarter ways to get noticed and generate revenue than blow tons of dollars on advertisement. 670 more words

Business And Management