Tags » Marketing Automation

blog.TrustRadius: Top 10 Fastest Growing Marketing Automation Platforms

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Source: blog.trustradius.com

Wait a second: Pardot + ExactTarget = #1.

Marketing Automation

How to Use Cialdini’s Principles and A/B Testing to Increase Sales and Conversions - Duct Tape Marketing

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Source: www.ducttapemarketing.com

It’s about using established principles as the basis for rethinking current campaigns, and testing accordingly.

Marketing Automation

Twitter and IBM's Partnership Means Better Data Solutions for Marketers - ClickZ

“Twitter and IBM have partnered to combine Twitter’s firehose of social data with IBM’s analytics in an effort to offer business solutions to marketers overwhelmed by social data. 191 more words

Marketing Automation

LinkedIn Q3: Marketing Solutions Revenue Up 45% As Bizo Integration Continues - AdExchanger

Digest…

LinkedIn’s revenue grew 45% YoY in Q3 to $568 million. Its Marketing Solutions division also increased 45% YoY, totaling $109 million in revenue. Marketing Solutions, which makes up 19% of LinkedIn’s total revenue, is one of the social network’s three lines of business. 169 more words

Marketing Automation

5 Things You Need to Know About Data Management Platforms - ClickZ

Digest…

1. It’s About Data

Most B2B brands now have lead scoring, and marketing automation tools, so they can take targeting to a level no social network can with their data alone. 253 more words

Marketing Automation

7 Current Design Trends Every Marketer Should Know - HubSpot

Digest…

1) Flat Design

Flat design eliminates shadows and other design features that make graphics look three-dimensional. Skeuomorphic design is outdated — the digital world no longer pines after a midway design featuring “real-world” details such as stiff computer folders or copied lines on a calendar app. 333 more words

Marketing Automation