Blogs about: Marketing Management In A Globalising World

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Revision: Portfolio Planning & BCG Matrix

Portfolio Planning is economics put into action, an attempt to “use limited resources to fulfill unlimited demands” and although tools such as BCG and GE Matrices are designed for large or… more →

fakeideas

Revision: Portfolio Planning & BCG Matrix

fakeideas wrote 1 year ago: Portfolio Planning is economics put into action, an attempt to “use limited resources to fulfi … more →

Tags: Revision, bcg matrix, Portfolio Planning, Strategy

Revision: The Competitive Environment — 1 comment

fakeideas wrote 1 year ago: It was sheer arrogance, but for a while this year I began to think that traditional strategy tools l … more →

Tags: Revision, Porter, the competitive environment


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