Tags » Marketing Plan

So You Want to Become Customer Centric, Are You Ready to Face the Cold Hard Facts?

It’s the argument that divides marketers; many feel the priority is to sell a product or service, and that a customer-focus distracts from the ultimate goal, which is to make money. 622 more words



“What is it dear?”
” You see this check right here?”
“Yes, my it’s a big one. Looks like you are doing something right.”

738 more words

Create a Simple Marketing Plan that Works

In order to have a successful business, you must have a marketing plan in place. Unfortunately, to most small business owners, developing a marketing plan can seem like a daunting task. 382 more words


Where to start with digital marketing - Part 1

So you have decided that you need to do some digital marketing either to advertise a specific product or service or to build brand awareness. Perhaps you have already started your digital marketing campaign, you’ve got your Facebook page, you’ve signed up to Twitter, you might even have a blog but where do you actually start with a campaign? 298 more words

Digital Marketing

Serve Up a Strategic Marketing Approach

Here it is more than halfway through the year and a lot of you who began 2014 committed to changing your marketing approach now realize “wow, nothing has changed.” 831 more words

Law Office Management

What Do You Think You Cannot Do?

I’ve kept the quote by Eleanor Roosevelt “You Must Do the Thing You Think You Cannot Do” in front of me for almost three decades now as it serves as a reminder to press onward when I start to feel that inward recoil from a decision I know is just based on fear. 358 more words


Marketing Tips and Grab Iris for Free!

Today is it!

Also, today is Thursday! (switching things up on you!) Iris went live on the Amazon store and as soon as I got that email I scheduled the KDP free book promotion. 1,141 more words

The Little Things