Tags » Marketing Strategy

The Kabbalah Network

By Yonatan Gordon

It’s one of the most important topics today, but it is also one of the most overlooked. Technically, we can call the subject of our discussion the “decentralized topography of networks.” But if there was ever a revolutionary subject hidden behind dry and technical-sounding words, it would probably either be this or net neutrality. 2,355 more words


Content Marketing Strategy

Marketing Worth Watching

A lot of people are talking about content marketing at the moment from lots of different angles – some focusing on SEO, others on enriching user experience on websites, some looking at just rationalising all their channels to make sure everything is aligned and coherent. 551 more words

Content Marketing

Welcome to our blog

Hi there! We’ve been quite busy here at The JAY Group. So busy that it’s taken us way too long to update our own brand and web presence. 275 more words

Customer Loyalty

Case Study: Building Excitement around A New Homes Sales Event

Developing campaigns involving multimedia promotion is always a unique, but exciting challenge that the Blue Sky Marketing team loves to embrace. Below is a case study featuring the hard work of the… 635 more words

Online Marketing

Turning Products into STORIES

Normal’s new 3D printed earbuds. 

This is an essay I wrote at posted last night on the Quirky.com invention idea website. The source for this discussion is the unique story, the autobiography, that each of us pen each and every day. 528 more words

Marketing Strategy

Predatory Thinking in Five Simple Steps

Every ad agency has a gimmick. At the Gate, ours is “Predatory Thinking”.

Originally the brainchild of the great Murray Chick, it has developed into something of a way of life for our Chairman, Dave Trott, over the last few years. 129 more words


Inspire Your Branding

One of my clients, Michael Poris Associates, recently shared this video with me as we were working on their branding.  It is fantastic! (Give yourself a 20 minute window to watch it – it’s worth the time.)

Business Strategy