Blogs about: Marketing Thoughts

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The Rise of Experiential: Marketing’s Next Evolutionary Step

Stu Haack wrote 2 days ago: Experiential marketing is exactly what it sounds like. And yet it is so much more than anything cons … more →

Tags: Advertising Thoughts, Social Media, Experiential marketing, Nike, Harvard Business Review

Why Red Bull’s Advertising Makes Me Want to Jump Off a Mountain (In a Good Way)

Stu Haack wrote 2 days ago: We all remember those old Red Bull television commercials. You know the ones I’m talking about. Shak … more →

Tags: Advertising Thoughts, Social Media

Marketing initiatives to blow your mind - 1

multiplier1 wrote 2 months ago: Ever thought of using sound as your brand identity – others have. Think Intel (do you hear a s … more →

What the hell is Inkling?1 comment

Jono Marcus wrote 2 months ago: Well this was the underlying question in my interview with We Are Source.  And if you are interested … more →

Tags: advertising, Agencies, agency, Brand, Brands, communications, Content, create and outmanoeuvre, creative marketing

Customer Service as Brand Ambassadors

andrewdod wrote 2 months ago: Traditionally, marketers were loath to inject themselves in the internal workings of customer servic … more →

The Role of Innovation

sharlzed wrote 2 months ago: We’ve all heard the saying “innovate or die”.  It is no doubt true that in a constantly changing wor … more →

Tags: Zeederberg Consulting, Marketing, Innovation, Marketing & Innovation, Unrelenting Innovation, Share a Coke, nespresso marketing success, innovation successes, FMCG innovation

Disable Email Forwarding1 comment

rbrianphillips wrote 2 months ago: Here’s a nifty tool when you want to send a sensitive email, and don’t want it forwarded. Try this N … more →

Tags: Nifty Tools

Are you an "Expert"?

Beth Terry, CSP wrote 3 months ago: Henry Ford had an opinion about that…Food for thought: None of our men are “experts. … more →

Tags: Common Sense, Real Life, getting the job done, Henry Ford, Indispensable, Motivational Speaker, Saturday Night Live, Subject Matter Expert

The Power of Customer Service2 comments

sharlzed wrote 4 months ago: As a consumer’s experience of customer service is such a powerful determinant of their percept … more →

Tags: Marketing, Customer Service, brand perceptions

Social media by any other name is just people power...

sharlzed wrote 4 months ago: In the aftermath of the Alan Jones debacle, there is a lot of chatter about the “threat” … more →

Tags: Consumer Insight, Zeederberg Consulting, alan jones, social media backlash, marketing in a digital age

The R.O.A.D to a marketing edge in 2013

Jono Marcus wrote 4 months ago: There has never been a more exciting time for digital marketing. Brands can interact with audiences … more →

Tags: digital PR, 2013, 3D Printing, Accessibility, advertising, agency, API, "big data", Brand Development

Instagram can sell my photos? No thank you.

Vi wrote 5 months ago: I’m sure all you tech and social media savvy folks have already heard by now. Starting January … more →

Tags: Thoughts, facebook, Promotion, Marketing, Instagram, photos, policy change, Terms of Use, Small Business

The Envelope, Please!

digitalninjasmedia wrote 5 months ago: I attended a Christmas party last night, held at a local upscale restaurant. The food, company, and … more →

Tags: Medium Expense, Free, customer, Unique, Interest, visit, Gift, Value, Return

Why Marketers Will Rule The World

jerseyjustin1 wrote 5 months ago: Drawing from the summary of a keynote presentation by the CEO of Social Media Group at Marketing Mag … more →

Tags: "big data", Marketing, Marketing Magazine 2012 Conference, Social Media Group, Scott Brinker, Maggie Fox, technology

Marketing and IT expertise

gregdonahue wrote 6 months ago: The latest issue of B2B Magazine has an interesting article entitled In-demand tech experts find new … more →

Tags: Technology Thoughts, automation, B2B, CRM, Marketing, Metrics, technology

Pink Washing- Is Awareness Enough?

katiiisays wrote 6 months ago: Notice the Pink Ribbon engraved on the barrel Well October has come and gone and Target’s move … more →

Tags: Pink Ribbon, Breast Cancer Awareness, Cause Marketing, Pinkwashing, Pretty in Pink Foundation

More on Content Marketing1 comment

gregdonahue wrote 6 months ago: You can’t look at any major marketing magazine, blog or website without seeing some talk about … more →

Tags: B2B, Budget, Content, Education, funnel, lead nurturing, Marketing, Metrics, Social Media

Why ZMOT shouldn't blow your mind

Jono Marcus wrote 6 months ago: I am currently flat out in bed with flu, laptop on my chest so this blog post will be fairly snappy … more →

Tags: Social Media, Marketing, PR, Content, Google, advertising, Googles ZMOT, Panda, Penguin

Marketing is Dead - or Not2 comments

gregdonahue wrote 7 months ago: Ya just gotta love headlines for a blog article like this one: Marketing is Dead From the Harvard Bu … more →

Tags: Rants & Raves, Marketing, Sales, Social Media


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