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Attracting customers to your business - post 4 of 6

The next Cialdini Principle of Influence in this series of 6 blog posts is that of Liking.

As a rule, we agree to the request of someone we know and like. 322 more words

Business Transformation

The Power of Compliments

I was checking my emails just now and I came across a fantastic message from a contact I have on LinkedIn, which cheered me up no end. 182 more words

Greg Canty

3 Things You Need To Know About Penguin 3.0

Penguin is an algorithm from Google that judges the quality of links that you have pointing to your site. Inbound links, sometimes called “backlinks,” to your website are one of the factors that Google’s algorithms use to rank websites in its search results. 1,078 more words

Law Office Management

How do charities benefit from using social media?

The increasing number of people using social media networks has resulted in social media becoming a key marketing tool that is “increasingly powerful, with the majority of big name brands investing in developing their social media presence” ( 688 more words

Digital Marketing

Creating a Winning Social Media Strategy

Remember when marketing a business consisted of having a website and just a Facebook page? Well unfortunately those day’s are over. In today’s ever growing “Social” world it is important to not only have a Facebook but a Twitter, LinkedIn, Instagram and more… But what is the most effective outlet, and what do you post? 316 more words

Social Media Management

Practice makes perfect

Earlier today I had a meeting with one of my longest standing clients who has asked me to help them produce some content for a social media Christmas marketing campaign. 137 more words

Paul Deach