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The Philippines is developing rapidly. Yet there is a shortage of business managers and infrastructure to support even further economic development. Not only that, it takes so long for entrepreneurs to get the legal rights to start a business. 61 more words


The Do's and Don'ts of Instagram

Do: Know Your Target Audience

The most important thing for the health of your Instagram account is knowing your target audience. If you understand what your followers are interested in, then you’ll have more success with the performance of each photo simply because it’s what your audience wants to see. 200 more words

Chris Fairbank

Dick Smith and its keywords

Dick Smith is a major Australian retailer of electronics ranging from TV’s, smartphone, computers household appliances and even the small electronic appliances.

According to Alexa Dick smith is ranked 188 in Australia from there site it is clear to see there related sites, search engine keywords and more data of there site views.( 62 more words

TV Australia and its Marketing

Master chef- Channel 10

Online Marketing Activities- There online marketing activity is heavily based with Twitter as people can share during shows. They also market themselves online through Facebook=, there own website, YouTube and Linked in…

867 more words

Five Reasons why you must allocate a Budget for Marketing

Do you determine how much to spend on marketing on the go, and on case by case basis?

Does your marketing budget fluctuate with monthly revenues and profits? 717 more words


Value Proposition

According to Kotler, a value proposition helps marketers best answer the question, “How can we serve customers best?” In addition to helping a business differentiate themselves from others in the market, a value proposition is a social contract between the business and consumer on the type of value it promises to deliver (Kotler, 2013, pg 8-9). 378 more words