Blogs about: Martin Lindstrom
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Neuromarketing: the chicken game of legitimacy?
Two days ago, I attended a conference by brand-guru Martin Lindstrom where he developed the themes of his last book, Buy-ology. The audience was principally made of business executives and marketing a… more →
Buyology - The neuro science behind why we buy
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Tim de Jardine wrote 2 weeks ago: Marketing is coming of age. There is a hot new science that analyses the ways in which we buy, … more →
BRAZIL | SUBLIMINAL ANTI SMOKING CAMPAIGN
fevangelista wrote 1 month ago: If this one isn’t effective, then I don’t know what will! …even though, accordin … more →
Rockstars of Tomorrow
Piotr J wrote 1 month ago: Marketing something that people can’t really physically see or touch isn’t easy, but that hasn’t sto … more →
Buyology
hmb wrote 1 month ago: by Martin Lindstrom i personally haven’t read this book myself. Waiting for my colleague to f … more →
Buyology tips - Martin Lindstrom
Sid wrote 1 month ago: Buyology Futility of anti-smoking warnings on cigarette packs: “A brain-imaging experiment I … more →
Buyology | Motor Neurons | Marketing | Brands
barbarareiner wrote 1 month ago: Several weeks ago, a text AD AGE news alert arrived in my inbox: VIDEO: Brain Scanning Religious Min … more →
Branding is branding is branding
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John Lyle wrote 1 month ago: There’s nothing new in branding. So what is branding? Simple question really, but so many people see … more →
Martin Lindstrom – Buyology – Book review
John Lyle wrote 1 month ago: There’s a lot to learn from this book, not least of which is the fact that conventional research as … more →
Q #37: What is “cognition clutter” and what is its significance?
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Bob Morris wrote 3 months ago: In this series, Bob Morris poses a key question and then responds to it with material from one or mo … more →
Meow...here goes Cat #2
sensimha wrote 3 months ago: Yesterday there was a wonderful article by Martin Lindstrom. Martin has confirmed one of my strong b … more →
There are many churches, but few cathedrals
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9 INCH MARKETING wrote 3 months ago: 9 Inch Axiom – Traditions / Symbols ‘The ability to create either traditions or symbols … more →
Neurologically-based marketing
reg825 wrote 3 months ago: I came across this via a newsletter from Air America Media. Here’s the segment that appeared … more →
Sensory Branding - An Audio Experience
Piotr J wrote 3 months ago: In a world where people are constantly bombarded by flashing images of advertisements and logos, th … more →
Recession And Innovation From Wool To Hulu
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Bruce Temkin wrote 4 months ago: I just read a very interesting article in the New York Times called Why Bad Times Nurture New Invent … more →
Neuromarketing: the chicken game of legitimacy?
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Clement wrote 4 months ago: Two days ago, I attended a conference by brand-guru Martin Lindstrom where he developed the themes o … more →
Neuromarketing: the chicken game of legitimacy?
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Clement wrote 4 months ago: Two days ago, I attended a conference by brand-guru Martin Lindstrom where he developed the themes o … more →
The misplacement of ads in news coverage
luisvareta wrote 4 months ago: Both pictures are taken from People magazine on 9/11 2001. The first one shows us a cloud of dust an … more →
Oh Brave New World (of neurological focus groups)!
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carolparish wrote 4 months ago: I like Martin Lindstrom. He’s an out there kind of guy, which is clearly demonstrated in his n … more →
Only in Japan...for now
marko645 wrote 4 months ago: Check out this flagship store which sells nothing…video from Martin Lindstrom for adage.com … more →
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