A well written post on the Lean CEO blog recently looked at the propensity of airlines to pad their schedules. The writer notes that this is a classic “inventory” solution to ineffective p… more →
Value Accelerationwrote 2 months ago: As I said in the last post, in order to measure effectively you need to have goals. In Chapter 2, Ho … more →
wrote 2 months ago: So now that we have a good background, understand the new rules and know how to connect with our cus … more →
wrote 4 months ago: As another follow-up to my post, An Ode to Reading, I’d like to review the book “Measure What Matter … more →
wrote 5 months ago: I’ve been asked why I enjoy writing and why I chose it as a profession by several of my family durin … more →
wrote 7 months ago: Chapters 12 through 14 in Measure What Matters by Katie Paine give measurements for success for cert … more →
wrote 7 months ago: In Brand Media Strategy, author Antony Young states that measuring effectiveness for the brand media … more →
wrote 11 months ago: A well written post on the Lean CEO blog recently looked at the propensity of airlines to pad their … more →
wrote 1 year ago: When giving money, give to nonprofits that measure what matters to you. That’s advice from Ma … more →
wrote 2 years ago: As marketers continue to be pushed for accountability, many continue to measure something … an … more →
wrote 3 years ago: Today’s fascinating and wonderful story in the New York Times reflects what so many of us are … more →