Blogs about: Media Demographics
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Young Americans Driving Online Video Surge
by Erik Sass – U.S. adults under age 35 are roughly twice as likely to have downloaded television programs from the Web as the population at large. Those under 25 are almost three times as likel… more →
Tracking the Media Revolution
Podcast lectures for uni students
Dave wrote 3 years ago: Friday, 26 May 2006 A lecturer at a West Yorkshire university has abolished traditional lectures in … more →
Podcasts spread their wings
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Dave wrote 3 years ago: 23 January 2006 By Torin Douglas BBC media correspondent Radio 1’s Chris Moyles is the BBC … more →
Podcast numbers cut through hype
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Dave wrote 3 years ago: By Jonathan Fildes BBC News science and technology reporter Monday, 10 April 2006 Companies want to … more →
Young drive 'radical media shift'
Dave wrote 3 years ago: Young adults are moving away from traditional media The “networked generation” is … more →
Youth spend more time on Web than TV-study
Dave wrote 3 years ago: Youth spend more time on Web than TV-study: NEW YORK, July 24 (Reuters) – Teenagers and young … more →
Young Americans Driving Online Video Surge
Pogo wrote 3 years ago: by Erik Sass – U.S. adults under age 35 are roughly twice as likely to have downloaded televis … more →
Direct mail delivers
Pogo wrote 3 years ago: Among all the bad news for print markets, direct mail remains one bright spot. Annual spending on U. … more →
Marketers Place Accent On Hispanic Market
Pogo wrote 3 years ago: America’s Hispanic population is growing by leaps and bounds: in 2005 it topped 42 million or … more →
New Media Formats Not Yet Ad Competitive
Pogo wrote 3 years ago: Ad Age – We’ve been talking about the massive marketing opportunity that blogs and RSS f … more →
Newspapers Face Revenue Shortfall
Pogo wrote 3 years ago: The newspaper industry faces a $20 billion revenue shortfall over the next five years if advertising … more →
CNN.com Creates Citizen Journalism Site
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Pogo wrote 3 years ago: CNN now allows users to send in video and audio reports of breaking news occurring in their region. … more →
Podcasters Say They Listen to Radio Less
Pogo wrote 3 years ago: More than 6% of U. S adults, or about 9 million web users, have downloaded podcasts in the past 30 d … more →
Forecast: Online Ad Spend To Reach $25.9 Billion By 2011
Pogo wrote 3 years ago: ONLINE AD SPENDING WILL CONTINUE to climb for the next five years, reaching an estimated $25.9 billi … more →
Newspapers Benefit From Teen Readers
Pogo wrote 3 years ago: A study shows that teenagers who read the newspaper continue the habit as they get older–sort … more →
Readerless Paper On Viewerless Network!
Pogo wrote 3 years ago: On July 24, the public will get an inside look at certain news-gathering methods when Bravo rolls ou … more →
Online Ad Revenues Climb 38%
Pogo wrote 3 years ago: First-quarter online ad revenues reached a record $3.9 billion–marking a 38 percent increase f … more →
Newspapers See Online Traffic Surge, Offline Circ Drop
Pogo wrote 3 years ago: The good news is that visits to newspapers’ online sites reached a new high last quarter, with … more →
Pew: Three In Four U.S. Adults Use Web
Pogo wrote 3 years ago: SEVENTY-THREE PERCENT OF ADULTS IN the U.S. now use the Internet–up from 66 percent in January … more →
Online ad revenues in the U.S. grow for 3rd consecutive year
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Pogo wrote 3 years ago: U.S. online advertising revenues grew for a third consecutive year as keyword ads targeted to specif … more →
