Tags » Media Relations

PR Tips from Media Day 2014

On Oct. 14, 10 months of event planning to came to an exciting, insightful close. I co-chaired PRSA Cincinnati’s annual Media Day PR conference this year, and despite the utter chaos that is event planning, the day actually went really, really well. 632 more words

Public Relations

Why Third-Party Credibility is a Catalyst for Sales

Third-party credibility (TPC) may not be sexy, but when it comes to converting leads into sales, it definitely sells.

When you think about it, it makes all the sense in the world.  551 more words

Public Relations

4 Reasons to pre-record your earnings call introduction

Rob Swystun, Pristine Advisers

Should you pre-record the intro to your sales earnings call? Tim Howard over at IR Smartt thinks so and he has some compelling arguments in favor of it. 667 more words

Investor Relations

How Reporters Use Social Media in 2014

In the piece, “The Role of Social Media in Today’s Newsroom” Business Wire senior editor Paul Bowman takes a closer look at how today’s reporters are utilizing social media in their day-to-day work. 58 more words

Business Wire

Media Relations Tip: Increase Press Release Coverage Impact with Social Sharing

By Serena Ehrlich, Director of Social and Evolving Media

In this blog post, Business Wire looked at the metrics used to evaluate reporters based on their stories, and how communication pros can not only help them meet their metrics. 55 more words

Business Wire

Summary: 2014 Best Practices in Healthcare Media Relations

By Simon Ogus and Molly Pappas, Media Relations Specialists (Washington, DC and Boston)

Over the past few decades, healthcare has been one of the most hot-button topics in the United States, but not more so than since the signing of the Affordable Care Act into law in March of 2010. 986 more words

Business Wire