You might find it interesting that my middle name is Candler. You may recognize the name as the first president (and the aggressive marketer) of Coca-Cola. Now you know my fascination with marketing… more →
Mark on Marketing Blogwrote 2 weeks ago: You might find it interesting that my middle name is Candler. You may recognize the name as the fir … more →
wrote 3 weeks ago: You know Tiger Woods is one of the worst PR people, but football coaches are another group of fumbli … more →
wrote 1 month ago: I was standing in line at an Italian sandwich and chocolate shop. Right in front of me was beautifu … more →
wrote 1 month ago: In advertising we make great efforts to include “since” in our names. Some even use it … more →
wrote 2 months ago: Words mean things. Yet in marketing, we tend to puff-up everything. We try to sound comprehensivel … more →
wrote 2 months ago: I went to the Iowa Hawkeye football game last Saturday. The Hawks won and are now 9-0 and number 4 … more →
wrote 2 months ago: Another diner opened near me. Nothing special. No big menu item. No strong logo. No theme. I wo … more →
wrote 2 months ago: Now that Rio has won the bid for the 2016 Olympics, it’s time to look back and see how marketi … more →
wrote 2 months ago: I’m not anti-new media. However, I am an advocate of using the facts rather than emotion and … more →
wrote 3 months ago: I “retired” from local television in 1996. At that time, the three local network affili … more →
wrote 3 months ago: I just finished the book, “Socialnomics.” My first blush was, “How silly to publis … more →
wrote 3 months ago: There are throw-away phrases we all use to communicate: “at then end of the day,” … more →
wrote 3 months ago: Does it feel like everyone is using social media? Are you feeling like you have a big fat “L … more →
wrote 1 year ago: The Starjammers are one of the minor teams represented in Marvel Evolution. They are a bunch of Spac … more →
wrote 1 year ago: Today’s chunk of the set review will focus on Weapon X. Weapon X’s featured keyword is … more →
wrote 1 year ago: Cliff, Squire, and special guest Charles (Obsidian3d) close out the year chatting, about VS, bloggin … more →
wrote 1 year ago: This Week Cliff and Joe take a crack at the next part of the MEV set review. … more →
wrote 1 year ago: Finally, I’ve managed to play a few games with Marvel Evolution! Last night I managed to get … more →
wrote 1 year ago: Better late than never I guess. I have updated the Rules Documents page on this site to include the … more →